First Look – Causata
Causata is a software company founded in early 2009 with a heritage from the online space – behavioral targeting on…
PAW London – Uplift Modelling, Text Analytics and Other Advanced Methods
Case Studies on Uplift Modelling, Text Analytics and Other Advanced Methods
Want to Disprove a CEO’s Wishful Thinking? Use Analytics.
How often have you heard executives proclaim that next year the target for financial results will be a substantial lift…
First Look – Oracle Data Mining Update
I got an update from Oracle on Oracle Data Mining (ODM) recently. ODM is an in-database data mining and predictive…
Yet another ‘Wisdom of Crowds’ success
I was at the Federal Building downtown San Diego for a consulting job, and met some representatives for a life…
Leading Companies to Share Case Studies at PAW NYC October 16-21
Predictive Analytics World NYC Highlights
First Look – Modern Analytics
Modern Analytics was founded in 2001 by a team that originally met building analytical capabilities for a major European bank.…
Newsflash: Correlation is Not a Cause!
Just about every data scientist and statistician knows that correlation doesn’t necessarily confirm causation. However, popular business and social literature…
