Plumbing the Salesforce Clouds is Your Business
Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The swarming crowds at its Dreamforce event last week were estimated…
5 Ways to Get More Out of Google Analytics
Google analytics is one of the best free tools for any internet business bar none. While it is free, you’re…
ACM Data Mining Talk: Representing Solutions with PMML
Dr. Alex Guazzelli's talk on PMML and Predictive Analytics to the ACM Data Mining Bay Area/SF group at the LinkedIn…
Are You A Data Whisperer?
David Binkley, Senior Technical Account Manager, Harte-Hanks Trillium SoftwareA whisperer is a person who is able to tame or control…
Data Storytelling: More Immersive and Easier on the Brain
I recently read The Art of Immersion by self-described digital anthropologist Frank Rose – a book about how the Internet…
From Decision Support Systems to Decision Management Systems
I am often asked about the difference between decision support systems and decision management systems. This is an interesting topic…
Salesforce Struggles to Deliver on the Dream of Analytics
I was at the Salesforce.com Dreamforce conference this week to hear about the latest advancements from the cloud computing software giant. I was…
2011 Census: Comparing Apples and Oranges
Anyone following Canadian news could hardly have missed the release of the results from the 2011 national census by Statistics Canada this…
Big Data Analytics the Ultimate Solution for HR Woes?
A terrible global economy, too few jobs, too many applicants, and far too many resumes. Sounds like a ripe opportunity…
The Seven Deadly Sins of Information Management, Part 1: Wrath
Most of us have heard of the seven deadly sins: wrath, greed, sloth, pride, lust, envy, and gluttony. Inspired by…