Has Big Data Marketing Gone too Far?
Introduction In our current business environment, Big Data has brought about unprecedented insights in all industries. Opportunities that Big Data…
Business Transformations caused by Business Intelligence
We live in an age that is witnessing a technological take over in virtually every area of our lives. New…
How AI Play a Crucial Role in Customer Success
Customer success plays a crucial role in any organization. The ultimate success of a business relies on it. It has…
BigQuery Service: Next Big Thing Unveiled By Google on Big Data
Have you heard about Google making its unusual move from Software as a service (SaaS) to its BigQuery big data…
Approaches to Big Data Visualization
Displaying results Data visualization is when you manually or otherwise organize and display data in a pictorial or graphic format…
Day Parting Email Marketing Campaigns – Big Data Shouldn’t Lead You Astray
I used to be heavily involved in the digital marketing profession before becoming the editor for Smart Data Collective. I…
The Importance of Setting Your Business up With a Disaster Recovery Plan
When businesses face disruption, no matter what the cause, it becomes easy to say that they should have had a…
Secure Lava Lamps, and Why True Internet Security Is Hard to Come by
In an office building in San Francisco, there is a wall of 100 lava lamps. Red blobs in shimmering purple,…
How Duplicate Data Can Sideline Your Team’s Productivity
Sir Francis Bacon is generally credited with first uttering the famous phrase, “Knowledge is power.” While there’s no denying that…
The Evolution Of Data Science In The Cloud
Data science in its current form has only been around since the beginning of the 21st century when statisticians who…
