Uncategorized
1610 views

5 Compelling Reasons to Ramp Up Your Digital Marketing Strategy

Lbedgood - March 18, 2015

5 Compelling Reasons to Ramp up Your Digital Marketing StrategyMost consumers shop across multiple channels – in fact, a whopping 72% want to connect and engage with…

Big Data
1812 views

Data-as-a-Service: Real-Life Examples of Companies Who Are Using DaaS to Boost Revenue

Lbedgood - March 14, 2015

We’ve talked at length recently about the benefits of using Data-as-a-Service (DaaS) to target in-market consumers. DaaS is a process that leverages the modern data ecosystem and…

Big Data
2710 views

How Data-as-a-Service (DaaS) Is Revolutionizing Marketing

Lbedgood - March 3, 2015

Marketers analyze the data and crunch the numbers – but how many can really say they know which consumers or businesses are in market for their products…

Uncategorized
942 views

A 5-Step Approach to Managing Your Manufacturing Marketing Data

Lbedgood - February 28, 2015

A 5-Step Approach to Managing Your Manufacturing Marketing DataGood data is the driving force behind successful marketing. Data can be analyzed to determine what your customers are…

Data Management
767 views

3 Ways to Get Your Customers to Share More Data

Lbedgood - February 17, 2015

Consumers want personalized experiences, recommendations, and offers. While there are certain types of personal information that consumers will share to get this, many consumers are wary of…

Big Data
3543 views

What Do I Do With All This Data?

Lbedgood - February 14, 2015

“What do I do with all this data?!?” Time and again, we hear this from marketers across all industries. While there is plenty of content and “How-To…

Uncategorized
1570 views

Pull Your Data Together to Sell More Furniture

Lbedgood - February 10, 2015

   Big Data is getting more complex by the day. In fact, 90% of the world’s data has been created in the last two years alone. The…

Big Data
1124 views

Looking for Hard to Find Data?

Lbedgood - December 9, 2014

Looking for HTFD (Hard-to-Find-Data)?  We Found It!Data is everywhere. The number of unique data sources out there is larger than any one organization can wrangle. And make…

Big Data
1273 views

How to Drive Real-Time Revenue in the World of Big Data

Lbedgood - November 24, 2014

Data – we are bombarded daily with messages, statistics, news, and slogans such as “Big Data is a Big Deal”. In fact, some of us can start…