Lbedgood

39 Articles

3 Ways Data-Driven Marketing Drives Higher ROI

3 Ways Data-Driven Marketing Drives Higher ROIAt the heart of good marketing…

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How Manufacturers Can Use Big Data to Acquire New Customers

How Manufacturers Can Use Big Data to Acquire New CustomersFor industrial and…

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What Data Will Your Customers Share for Better Service?

What Data Will Your Customers Share for Better Service?Your customers are willing…

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How Is Big Data Changing the World?

How is Big Data Changing the World?When we talk about Big Data,…

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Are You a Data Hoarder? Learn How to Manage the Clutter

Are you a data hoarder? If your data looks a bit like…

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How Big Data Is for Marketers

According to Google Trends, in 2011, the hype of big data had…

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Buying Email Lists vs. Using Data-as-a-Service (DaaS)

As marketers, buying lists of emails is commonplace. Perhaps it is for…

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3 Customer Acquisition Strategies to Ensure Your Brand Is Not a “One Night Brand”

We all need to focus on retaining new customers to grow our…

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“I Need to Get All This Data Together!”

Is your marketing data all over the place? Does the idea of…

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Why CMOs Struggle to Engage Consumers Across Multiple Channels

With the advent of new technologies, more digital channels, and numerous social…

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