Use Big Data to Increase Direct Sales Bottom Line
Big data can be overwhelming. But parse through it and you may…
How Airlines Measure Loyalty Using Big Data & Analytics
An ongoing debate in the loyalty world is what type of customer…
IT Outsourcing: Benefits, Risks and Best Practices
With CRM, BI, storage, document management and other systems moving rapidly to…
How to Segment Your Customer Database (Frequent Flyer Edition)
Step by step guide on implementing a customer segmentation solution - without…
Ways CRM Adoption Creates Seamless Revenue Making Opportunities
Make a customer, not a sale - “Katherine Barchetti”Well, in today’s highly…