McLaren Shows The Way — Telemetry For Your Business?
The McLaren Group, known for its Grand Prix racing team and iconic…
Plumbing the Salesforce Clouds is Your Business
Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The…
5 Ways to Get More Out of Google Analytics
Google analytics is one of the best free tools for any internet…
ACM Data Mining Talk: Representing Solutions with PMML
Dr. Alex Guazzelli's talk on PMML and Predictive Analytics to the ACM…
Are You A Data Whisperer?
David Binkley, Senior Technical Account Manager, Harte-Hanks Trillium SoftwareA whisperer is a…
Data Storytelling: More Immersive and Easier on the Brain
I recently read The Art of Immersion by self-described digital anthropologist Frank…
From Decision Support Systems to Decision Management Systems
I am often asked about the difference between decision support systems and…
Salesforce Struggles to Deliver on the Dream of Analytics
I was at the Salesforce.com Dreamforce conference this week to hear about the latest advancements…
2011 Census: Comparing Apples and Oranges
Anyone following Canadian news could hardly have missed the release of the results…
Big Data Analytics the Ultimate Solution for HR Woes?
A terrible global economy, too few jobs, too many applicants, and far…