Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    big data analytics in transporation
    Turning Data Into Decisions: How Analytics Improves Transportation Strategy
    3 Min Read
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App
Uncategorized

Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App

michgoetz
michgoetz
2 Min Read
SHARE

If you go back to my past discussion on Marketing as the Offensive Tackle, you’ll find that social media is just the answer to filling in where sales is exposed in the customer decision process. While many marketers think or are trying to work social media into a lead management’s strategy, think again. Social media is the key to awareness, credibility, and nurturing. It can also be a valuable tool in your competitive analysis.

Here are 5 tips to consider when implementing or refining your social media strategy.

1. Identify how customers leverage social media in their research, purchasing, and decision process
2. Leverage customer questions and their answers to formulate or refine content strategies
3. Track where competitors are present in social media and the amount of views, comments, and traffic is generated
4. Web 2.0 your Website assets by tagging to thought leadership, solution, and product venues
Measure and compare social media property sourcing to websites and feed adoption


If you go back to my past discussion on Marketing as the Offensive Tackle, you’ll find that social media is just the answer to filling in where sales is exposed in the customer decision process. While many marketers think or are trying to work social media into a lead management’s strategy, think again. Social media is the key to awareness, credibility, and nurturing. It can also be a valuable tool in your competitive analysis.

More Read

Moving beyond the industrial society
Creating a Culture of Transparency
Tax Notice
First Look – Dulles Research Carolina
Common Change

Here are 5 tips to consider when implementing or refining your social media strategy.

1. Identify how customers leverage social media in their research, purchasing, and decision process
2. Leverage customer questions and their answers to formulate or refine content strategies
3. Track where competitors are present in social media and the amount of views, comments, and traffic is generated
4. Web 2.0 your Website assets by tagging to thought leadership, solution, and product venues
Measure and compare social media property sourcing to websites and feed adoption
Link to original post

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

AI role in medical industry
The Role Of AI In Transforming Medical Manufacturing
Artificial Intelligence Exclusive
b2b sales
Unseen Barriers: Identifying Bottlenecks In B2B Sales
Business Rules Exclusive Infographic
data intelligence in healthcare
How Data Is Powering Real-Time Intelligence in Health Systems
Big Data Exclusive
intersection of data
The Intersection of Data and Empathy in Modern Support Careers
Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Twittersheep

2 Min Read

DISA Vice Director Discusses Future of Dept. of Defense IT

3 Min Read

Why Publishers Don’t See Google As A Friend

5 Min Read

Saving Face

3 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?