Marketing Planning Improves Performance
As global business increases competitive pressures, marketing departments face new challenges. They must anticipate and respond to frequently changing customer…
The Mastery of Marketing Performance Management
Managing marketing performance is anything but simple. It requires establishing a unified approach to assess the outcomes of initiatives and…
Three Best Tools To Enhance Your Online Banking
Banks used to be boring. Put your money in or take it out—this was basically it. Over time, when banking…
6 hidden costs of Business Intelligence
Over the last few years, Business Intelligence (BI) growth has exploded. We’ve seen an influx of user-friendly tools, promising data…
What SAP Users Think About Digital Transformation
Last month, the US and German SAP user communities released a white paper on Digital Transformation: The SAP User Community Perspective.
Want To Get The Most Out of Your Salesforce CRM? Read This!
The Salesforce CRM is a tool that any business can utilize to accomplish better and lasting customer relations. Once you…
Integrating the Commerce Experience: Salesforce to Acquire Demandware
There’s a lot of good analysis coming out on Salesforce’s announcement last week on the intent to acquire Demandware and…
Quiet Revolution in Enterprise: Embracing Agile Strategy
Originating from incremental development techniques, first used back in 1957 by a group of engineers at IBM and Motorola, Agile…
From GPS to Genomes: “Big Data” Expanding Its Reach
The future of computing is at an exciting, if ambiguous crossroads, with some of the biggest players in the industry,…
