Measuring Conversion Rate: Are you making an Impact?
Once you start looking at your Google Analytics, it is thrilling to see that visitors are coming to your humble…
Super Bowl 12: It’s All Over But For Measuring the Impact of The Shouting
Final CNBC/CI Super Sunday Ad Tracker Insights Super Bowl 12 is now in the record books and we’re beginning to…
Big Data, Unstructured Information Analysis is More Than Sentiment.
What started many years ago as a driver for a new generation of storage devices, the topic of Big Data…
Big Data Analytics a Key Enabler for Social CRM – Airlines Case Study
Big Data Analytics is a hot topic of discussion these days. But many feel that it is more of a…
Register for the first Decision Management Systems Platform Report Webinar
The first webinar from my ongoing research into Decision Management Systems Platforms is coming up on February 16th at 10am…
Technology Terminology: What’s in a Name?
When it comes to technology, debates about whether a particular name suits its category are rampant. Here is a link…
SAS BI Dashboard Rocks My Google Analytics Data Analysis
I have to say I’m in love with the new SAS BI Dashboard and it’s many features. It really brings…
