Why Oh Why Is It So Difficult? Implementing Sales and Operations Planning
Sometimes the hardest part about implementing Sales and Operations Planning (or any project) is just getting started. Sometimes the hardest…
Assisted Insight: The Future of Data Discovery
Businesses don’t want "data discovery", "visualization" or "analytics" tools – businesses want one thing: insight.The challenge has been how to provide…
Where in the World Does All this ESRI World Data Come from?
I was left highly impressed, and still deeply curious, about the guts behind what I saw attending the ESRI User…
Mark Hurd on Data, Demographics and Devices
"It's all going to be about who has got, not the most data, but who is able to get at…
How to Make Your Department More Data-Friendly
It seems as though the entire world is abuzz about big data. If you get data alerts from Google much…
America’s Favorite Pastime is Having a Data-Driven Renaissance
Two heads. That's what people see when looking at my dad as he identifies himself as both a die-hard Yankees…
Pageviews are Dead, Engagement is King
The pageview as a metric is dying a slow death, and you need little more than to keep your eye…
Do You Have Any Rights in the Age of Big Data Analytics?
With Big Data-related excitement on the verge of finally reaching a crescendo, many market analysts are forecasting gargantuan outlays. But,…
Multi-Channel Retail: Where Big Box Meets Big Data
This is the second article of a two part series on the rise of multi-channel retailing and how traditional retailers…
How 3 Non-Traditional Media Companies Use Media Strategy to Win Big
There is plenty of ambiguity around the term "media." To the paranoid, it means propaganda or tabloids. To others, it…