3 Ways Big Data Impacts Small Business
The term “Big Data” is in vogue right now, but what does it really mean? Is Big Data too big…
How Nonprofits Like the YMCA Use Data to Maximize Community Impact & ROI
DRIVING MEMBERSHIPS, OPTIMIZING ADVERTISING & SERVING THE COMMUNITY VIA BETTER DATAThe biggest truth about data is that it only has…
Expert Speak: 6 Highlights and Lessons from the 2015 CDO Summit
HIGHLIGHTS: CDO OF THE YEAR, WHY DIGITAL TRANSFORMATION IS HARD, RESPONDING TO DISRUPTION & THE COLLABORATIVE ECONOMYThe CDO Summit 2015 hosted at…
Austinites Really Love Music & Kevin Durant is Kind of a Big Deal, So Says Data Science
Let's talk a little bit about true audience segmentation, beyond naive demographics, splitting people into quartiles and deeper, by far,…
Google Launches a Service for Storing Big Data
Google has introduced a service for storing large amounts of data online, potentially enabling organizations to execute big data analysis…
How Restaurants Are Using Big Data
With the rise of big data, many industries have seen just how beneficial using large amounts of information can be…
Big Data Anonymous: Ask Data Experts Your Burning Data Questions
We'd like to alert the Smart Data Collective community to a unique opportunity: the chance to ask a panel of…
Big Data and Advanced Technology Fuel Gamification in the Workplace
There is one common component that needs to happen when it comes to working or playing a game—engagement. As society…
The Data Lake Debate: Conclusion (With Apologies to the Rolling Stones)
When I wrote the introduction to the now-celebrated Data Lake Debate, I couldn’t have anticipated the buzz the exchange would…
Do Your Customers Hide Their Data?
Personal data has an image problem. People are increasingly wary of handing over their details to websites – particularly when…
