Analytics skills in demand – and analytics pros demanding top salaries
Looking to hire top-notch data modelers, predictive analysts and other advanced data analytics professionals to beef up your organization’s analytics…
“Some is not a number and soon is not a time”
In a true story that I recently read in the book Switch: How to Change Things When Change Is Hard…
Maybe it should be “Networked Business”?
I like the term social business, I'm comfortable with the concepts I've used a lot over the last two or…
A Comprehensive Approach is Required for Data Quality Improvement
Despite–or perhaps because of–the tremendous cost of data quality issues, most organizations are struggling to address them. We believe there are five…
To Test or to Target? Where to start for best ROI?
The previous post had concrete recommendations for proving the ROI of behavioral targeting. Several smart comments were left by readers…
More intelligent processes – a video and presentation
I spoke at an IBM event in Paris recently on More intelligent processes – choices and results. You can see…
Predictive Models are Only as Good as Their Acceptance by Decision-Makers
I have been reminded in the past couple weeks working with customers that in many applications of data mining and…