Selling Data Mining to Management
Preparing data and building data mining models are two very well documented steps of analytics projects. However, whatever interesting your…
Target, Pregnancy, and Predictive Analytics – Part I
There have been a plethora of tweets about the New York Times article "How Companies Learn Your Secrets", mostly focused…
CIO Becomes the New CMO!
Marketing budgets are now larger than IT budgets & growing faster says Gartner. By 2017, Gartner says that CMO’s will…
What Is a Data Scientist (and What Isn’t)?
The perception among organizations over the past five years is that more quantitative methods, with or without Big Data, are…
Taking a Dimension-Free View of Data
One of the biggest challenges facing businesses today is the intimidating nature of big data.
LightSquared vs FCC: What is the right position?
An issue I’d recommend all free thinking technologists dive into is the current technological trades facin
Big Brother… or do I mean Big Data?
"Social networks already know who you know", "recommendation engines get much smarter", "early detection mitigates catastrophes".
Big data and social analytics
Commenting on one of the interesting things when businesses try to install a new social platform within the enterprise, Marie…
Design Is Not Science: an Interview With Nate Bolt
Nate Bolt is the co-founder and president of Bolt | Peters, a research and design firm specializing in remote usability,…
First Look – FICO Model Central
FICO Model Central is the latest addition to FICO’s Decision Management platform and is focused on lifecycle management of predictive…
