How to Measure Emotions in Branding and Advertising Research
Today I thought I’d continue my discussion (from last month) with one of our psychology experts, Holly Morrell. TOM: Holly,…
Potato Chips, French Fries, and Metadata
Here in the U.S., we’re coming up on our Thanksgiving holiday. One of the discussions that always comes up in…
Sorting a Petabyte
Google may be reactionary when it comes to information seeking approaches, but they are at the cutting edge of systems…
Data Mining Research Updates
Before the week-end, I would like to inform you of some new stuffs on Data Mining Research:A section named "Data…
The small impact of business rules on the big players
Jim Sinur brought up an interesting point today when he blogged IBM, Microsoft, Oracle and SAP have bought Business Rule…
#1 Barrier to BI Success
In case you missed it, Information Week recently released a report that listed, among other things, the "top 10 roadblocks…
Why Analytical Applications Fail
Many analytical applications fail for a simple reason: they assume users know precisely what they need before they’ve begun the…
Machine Perception and Learning of Complex Social…
Machine Perception and Learning of Complex Social Systems Reality Mining defines the collection of machine-sensed environmental data pertaining to human…
Mr. Perfect
We meet a lot of interesting people through the regional Panel of Peers workshops we host; one workshop provided us…
Reality Mining vs Life Analytics
We will be taking a short break from making predictions for the financial markets because i just came across a…