People, Process, and Technology
In every BI vendor’s marketing material is the traditional People, Process, Technology venn diagram. The promise is that leveraging the…
James Taylor’s Explanation of Analytics
James Taylor, one of the IT analyst thought leaders of the broadening scope of business intelligence, has written a thoughtful…
3 Easy Checks to Ensure Quality Analytics Reporting
Are you new to business intelligence, predictive analytics or analysis in general. With all the talk about data visualization and…
Social Strength
You can learn a lot from a blogger; not only does the practice help you become a better communicator it’s…
Taking a Competitive Snapshot
Compete.com is a web analytics startup that has some interesting features that are worth mentioning as they: claim to have a…
MDM: Subject-Area Data Integration
I frequently describe MDM as subject area data integration. The whole point of mastering and managing data is to simplify…
#20: Here’s a thought…
An occasional series in which a review of recent posts on SmartData Collective reveals the following nuggets:Prediction + understandingIn my…
The Moneyball-itzation of Marketing
Oakland A’s General Manager Billy Beane started the “Moneyball Revolution,” where analytics replaced intuition as the primary method of evaluating…
Easily Forgotten
They have many names – an auto-responder, trigger(ed) or reoccurring campaigns, welcome, transactional, thank you messages, campaigns on demand –…
Data Management Career Success in Turbulent Times
You can now watch the presentation I gave recently to DAMA Puget Sound (Seattle) and DAMA Carolinas. There’s no audio…

