People, Process, and Technology

In every BI vendor’s marketing material is the traditional People, Process, Technology venn diagram. The promise is that leveraging the…

Editor SDC
3 Min Read

James Taylor’s Explanation of Analytics

James Taylor, one of the IT analyst thought leaders of the broadening scope of business intelligence, has written a thoughtful…

GaryCokins
3 Min Read

3 Easy Checks to Ensure Quality Analytics Reporting

Are you new to business intelligence, predictive analytics or analysis in general. With all the talk about data visualization and…

DataQualityEdge
5 Min Read

Social Strength

You can learn a lot from a blogger; not only does the practice help you become a better communicator it’s…

SundeepKapur1
3 Min Read

Taking a Competitive Snapshot

Compete.com is a web analytics startup that has some interesting features that are worth mentioning as they: claim to have a…

Steve Bennett
5 Min Read

MDM: Subject-Area Data Integration

I frequently describe MDM as subject area data integration. The whole point of mastering and managing data is to simplify…

EvanLevy
7 Min Read

#20: Here’s a thought…

An occasional series in which a review of recent posts on SmartData Collective reveals the following nuggets:Prediction + understandingIn my…

brianfarnan1
6 Min Read

The Moneyball-itzation of Marketing

Oakland A’s General Manager Billy Beane started the “Moneyball Revolution,” where analytics replaced intuition as the primary method of evaluating…

PaulBarsch1
7 Min Read

Easily Forgotten

They have many names – an auto-responder, trigger(ed) or reoccurring campaigns, welcome, transactional, thank you messages, campaigns on demand –…

SundeepKapur1
4 Min Read

Data Management Career Success in Turbulent Times

You can now watch the presentation I gave recently to DAMA Puget Sound (Seattle) and DAMA Carolinas.  There’s no audio…

KarenLopez
1 Min Read