Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
    data driven insights
    How Data-Driven Insights Are Addressing Gaps in Patient Communication and Equity
    8 Min Read
    pexels pavel danilyuk 8112119
    Data Analytics Is Revolutionizing Medical Credentialing
    8 Min Read
    data and seo
    Maximize SEO Success with Powerful Data Analytics Insights
    8 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: “Pricing to Win” Makes Losers Out of Winners
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Data Management > Best Practices > “Pricing to Win” Makes Losers Out of Winners
Best PracticesCommentaryCulture/LeadershipExclusivePolicy and GovernanceRisk Management

“Pricing to Win” Makes Losers Out of Winners

paulbarsch
paulbarsch
4 Min Read
SHARE

Donald Tuck, Polish Prime Minister, is taking heat for the fiasco of awarding an important highway contract to a low-cost provider who couldn’t deliver. There are definitely lessons learned for every company considering the “too good to be true” contract bid.

Donald Tuck, Polish Prime Minister, is taking heat for the fiasco of awarding an important highway contract to a low-cost provider who couldn’t deliver. There are definitely lessons learned for every company considering the “too good to be true” contract bid.

The Financial Times posted an article titled “Chinese Hit a Dead End with Road Plan in Poland.” The article cites how the Polish government embarrassingly canceled a contract given to the Chinese Overseas Engineering Group (Covec) to build a highway between Warsaw and the German border. The route is important because it will eventually shuttle traffic between Germany and Poland for the 2012 European Soccer Championships in Warsaw.

More Read

big data analytics in business
5 Ways to Utilize Data Analytics to Grow Your Business
Data-Driven Businesses Rediscover Benefits of Faxing Software
Empowering Partners and Customers with Data Insights: A Win-Win for Everyone
Linux VPS Management Skills for Data Scientists
How to Utilize Artificial Intelligence in Your eCommerce SEO Strategy

Editor’s note: Paul Barsch is an employee of Teradata. Teradata is a sponsor of The Smart Data Collective.

The initial bid from Covec was half the price of other bids from European firms, leading to rival charges of price dumping. In fact, competing bidders said it was impossible to build a highway for the price Covec quoted. Polish government officials signed a contract with Covec, and long story short—recently cancelled the project because the Chinese builder ran into financial difficulties when commodity prices increased. Now, the Polish government is relegated to hoping the road is at least “drivable” instead of complete by the June 2012 opening of the soccer tournament.

In the information technology space, the above story reminds me of how some aggressive vendors offer free hardware or software in order to gain entry into an account. Sometimes the special offer is a faster implementation of a complex project by “throwing in double” the consultants to finish in “half the time” of other established vendors.

To be fair, sometimes these “half price or free” deals work for companies willing to gamble. But there’s always a significant amount of risk involved. And of course there is no such thing as free software or hardware especially when maintenance contracts, managerial time, resource training and change management are involved.

So the ultimate question is; “What level of risk (strategic, financial, operational, compliance) are you comfortable accepting?” And selfishly, managers should also think about “softer considerations” such as reputation management as their good names could be attached to failed projects.

Please don’t get me wrong – sometimes “free” or reduced price contracts from vendors make sense for both the companies that offer them, and those who accept. Just make sure to properly assess risks and costs—because there will be plenty of both! 

In most cases, there’s a compelling reason why a deal that seems too good to be true, really isn’t worth a second look. Polish Prime Minister Donald Tuck can certainly relate.

 

 

TAGGED:Financial TimesProfessional servicesrisk management
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

image fx (2)
Monitoring Data Without Turning into Big Brother
Big Data Exclusive
image fx (71)
The Power of AI for Personalization in Email
Artificial Intelligence Exclusive Marketing
image fx (67)
Improving LinkedIn Ad Strategies with Data Analytics
Analytics Big Data Exclusive Software
big data and remote work
Data Helps Speech-Language Pathologists Deliver Better Results
Analytics Big Data Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Forecasting Lessons from Heathrow’s Snowpocalypse

4 Min Read

The Softer Side of Risk Management Means Fewer Analytics

4 Min Read

Is Consulting Worth the Money?

4 Min Read

Fight Back Against Black Swan Fatigue

5 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

data-driven web design
5 Great Tips for Using Data Analytics for Website UX
Big Data
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?