By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    data Analytics instagram stories
    Data Analytics Helps Marketers Make the Most of Instagram Stories
    15 Min Read
    analyst,women,looking,at,kpi,data,on,computer,screen
    What to Know Before Recruiting an Analyst to Handle Company Data
    6 Min Read
    AI analytics
    AI-Based Analytics Are Changing the Future of Credit Cards
    6 Min Read
    data overload showing data analytics
    How Does Next-Gen SIEM Prevent Data Overload For Security Analysts?
    8 Min Read
    hire a marketing agency with a background in data analytics
    5 Reasons to Hire a Marketing Agency that Knows Data Analytics
    7 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-23 SmartData Collective. All Rights Reserved.
Reading: The Social Solutions Model
Share
Notification Show More
Aa
SmartData CollectiveSmartData Collective
Aa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > CRM > The Social Solutions Model
CRM

The Social Solutions Model

mfauscette
Last updated: 2009/07/21 at 7:08 AM
mfauscette
3 Min Read
SHARE

I’ve tried several times to build a model that I can use in presentations to help describe a social business. The graphic above is my latest attempt and I think I may have something to work with this time. A social business can apply the tools and processes to both internal and external activities with significant benefit from both. The tools themselves are not particularly different, at least not at present. I do believe though that this is at best the first generation of the tools and that we will see a significant evolution over the next few years. I think that over time we will see this list of social tools merge into what we currently call enterprise applications, maybe in fact they become socially enabled enterprise applications. We’re already seeing this for customer facing tools that are merging into current CRM apps. To get to the scale we will need for enterprise class tools there really isn’t an alternative to this progression. Some of the platform offerings already encompass several types of tools in a flexible package, combining blog’s, wiki’s, community management and microblogs and other collaboration tools. They’re basically standalone though and that inhibits …


I’ve tried several times to build a model that I can use in presentations to help describe a social business. The graphic above is my latest attempt and I think I may have something to work with this time. A social business can apply the tools and processes to both internal and external activities with significant benefit from both. The tools themselves are not particularly different, at least not at present. I do believe though that this is at best the first generation of the tools and that we will see a significant evolution over the next few years. I think that over time we will see this list of social tools merge into what we currently call enterprise applications, maybe in fact they become socially enabled enterprise applications. We’re already seeing this for customer facing tools that are merging into current CRM apps. To get to the scale we will need for enterprise class tools there really isn’t an alternative to this progression. Some of the platform offerings already encompass several types of tools in a flexible package, combining blog’s, wiki’s, community management and microblogs and other collaboration tools. They’re basically standalone though and that inhibits realizing all the value out of their use IMHO.What would embedded social apps (or maybe the term is socially enabled apps) look like? Building from the current apps foundation I think the following is a credible start:

TAGGED: crm
mfauscette July 21, 2009
Share This Article
Facebook Twitter Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

ai low code frameworks
AI Can Help Accelerate Development with Low-Code Frameworks
Artificial Intelligence
data Analytics instagram stories
Data Analytics Helps Marketers Make the Most of Instagram Stories
Analytics
data breaches
How Hospital Security Breaches Devastate Local Communities
Policy and Governance
analyst,women,looking,at,kpi,data,on,computer,screen
What to Know Before Recruiting an Analyst to Handle Company Data
Analytics

Stay Connected

1.2k Followers Like
33.7k Followers Follow
222 Followers Pin

You Might also Like

CRM

CRM’s Have a Big Data Technical Debt Problem: Here’s How to Fix It

8 Min Read
Big Data

Top 10 Big Data CRM Tools To Increase Business Sales

9 Min Read
CRM and big data
Software

Big Data Enabled CRM – Is It The Future Of CRM Software?

7 Min Read
mortgage CRM software
Big DataCRMExclusive

Big Data Leads To Startling Advances In Mortgage CRM Software

7 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Lost your password?