Embracing Business Intelligence for a Better Tomorrow
Artificial Intelligence
23 shares5,930 views
Artificial Intelligence
23 shares5,930 views

Embracing Business Intelligence for a Better Tomorrow

Rick Delgado - October 31, 2017

The concept of business intelligence is simple and strategic. It is concerned with database management thus ensuring proper management of information through reporting and retrieval.

Customer Feedback and Data Analysis: The Keys to a Good Customer Retention Rate
Analytics
127 shares15,437 views
Analytics
127 shares15,437 views

Customer Feedback and Data Analysis: The Keys to a Good Customer Retention Rate

Dana - July 17, 2017

Every company needs to focus on one, a key aspect to keep their business going: retaining customers from one purchase…

Loyalty 101: Are You Tracking The Right Data?
Analytics
89 shares5,969 views
Analytics
89 shares5,969 views

Loyalty 101: Are You Tracking The Right Data?

Larry Alton - July 4, 2017

Loyalty programs are a critical aspect of most business operations, from old-fashioned punch cards and discounts given to “regulars” to…

Big Data
1287 views

Crossing the New Chasm – Moving From a Product Focus to Customer Relationships

Gayle Nixon - February 2, 2016

Geoffrey Moore famously documented the technology adoption lifecycle in his book, “Crossing the Chasm”, arguably the bible of technology marketing…

Uncategorized
1501 views

Integrating Quality Assurance into Your CRM Operations

Gayle Nixon - June 10, 2015

The quality industry distinguishes between quality assurance and quality control. The former represents a set of processes designed to assure…

Uncategorized
1196 views

Enhance Your CRM Data to Sharpen Your Sales Pitch

DQSteveWebster - April 9, 2015

In the old days, you knew who to contact to make business. There were a few job functions, and a…

Data Management
1852 views

Is Your CRM Data the Elephant in the Room?

martindoyle - December 4, 2014

                   As businesses look to the year ahead, budgets are being finalised and strategy is being discussed. Inevitably, cost savings…

Big Data
1391 views

The Only Way to Save Your CRM from Failure

martindoyle - November 5, 2014

The Only Way to Save Your CRM From Failure The Only Way to Save Your CRM From Failure The Customer…

Uncategorized
1436 views

How to Customize Salesforce Dashboards

David Hecht - March 5, 2014

In this post I am going to show you how to customize existing Salesforce dashboards, such as those provided in…

Uncategorized
1237 views

Deploying CRM, One Step at a Time

workbooks - February 26, 2014

When deploying a CRM system, many organisations enter into the project with unrealistic expectations. In a world of plug and…