Why CMOs Struggle to Engage Consumers Across Multiple Channels
With the advent of new technologies, more digital channels, and numerous social…
The Biggest Contradiction of Big Data
I have written at length about the fundamental contradictions of Big Data,…
5 Non-Standard Ways to Use Cloud Storage
We all get used that cloud storages like Dropbox and Google Drive serve one definite purpose:…
Are You Prepared for Multi-Cloud Challenges?
There’s little question that cloud computing can provide you with innovative and…
Book Review: Bernard Marr’s “Big Data”
Big Data can no longer remain the preserve of the data scientists.…
Can Big Data Analytics Fight Poaching?
The black rhinoceros is one of the most endangered animals on the…
Data Quality: Supporting Your Sales Team’s Unnatural Disposition
I should start by saying that I love data – or more…
Integrating a Content Plan with Demand Gen [VIDEO]
Buyer-focused Content Creation and the Demand Gen FunnelLast week we released a…