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Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.

June 29, 2016 by Maria Grineva

Keeping Sales & Marketing Data in Order: What startups must learn from the enterprise.Nowadays it’s hard to find a startup CEO or CTO who’s not thinking about how their company can maximize the value of its data. Yet, most of the startups I...[read more]

Retail Data Monetization: Are you sitting on top of a retail goldmine?

June 28, 2016 by Ajith Nayar

The majority of sales generated in the 4.5 trillion dollar US retail market is in-store and the volume of transaction data collected at various points in the trading process is immense. This data is a treasure trove of customer insight as well as product performance. While many retailers mine this data to gain specific insights into understanding their shoppers better, the possibilities that such data analysis opens up is largely untapped.[read more]

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Data Security - Why Your Investments May Not Be Enough

June 28, 2016 by Anand Srinivasan

Despite an increasing focus on data storage and access standards across organizations, security has remained a cat and mouse game where hackers continue to win on a fairly routine basis.[read more]

Marketing Planning Improves Performance

June 27, 2016 by Mark Smith

As global business increases competitive pressures, marketing departments face new challenges. They must anticipate and respond to frequently changing customer preferences and produce effective programs and campaigns to attract them. In the online...[read more]

Big data analyst applications and data recovery

June 27, 2016 by Faizan Raza

When it comes to data recoverythe current best practice employed by any organization is based on two key factors; time and selectivity.  In short, IT departments respond to a disaster recovery situation as swiftly as they can to restore the...[read more]

2 Ways Big Data and Little Data Are the Perfect Couple

June 24, 2016 by Faizan Raza

Big Data is so in vogue, that it’s at risk of becoming the next “synergy”. Ah yes, all those wonderful hip words used by executives trying to show just how young and hip they are. While executives wear ball-caps to cover up their bald spot...[read more]

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3 Ways 3D Printing and Big Data Can Work Together

June 30, 2016 by Joe Peters

Printing in 3D has become a practical reality that has changed the way people think about production and manufacturing. Now that the technology has matured, almost everything from smartphone cases to human organs can be 3D printed. Customized products and parts made by 3D printers have empowered entrepreneurs and sped repairs in many...[read more]