Tag: consumer insights

How Consumer Data Insights Are Shaping Your Digital Product Development

Big data is essential for marketing. My colleagues and I have discussed…

Andrej Kovacevic Andrej Kovacevic 7 Min Read

Instagram is a Surprisingly Effective Big Data Source

Instagram is a behemoth in the world of social media. There are…

Diana Hope Diana Hope 8 Min Read

Use Cases: For Mobile, Email, & Social Media

A use case allows you to write down a script on how…

SundeepKapur1 SundeepKapur1 4 Min Read

Data distracts from the business case

  With the avalanche of data in almost every enterprise, distractions abound.…

StephenBaker2 StephenBaker2 5 Min Read