Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Leveraging Big Data To Create An Extraordinary Explainer Video
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Leveraging Big Data To Create An Extraordinary Explainer Video
Big DataExclusive

Leveraging Big Data To Create An Extraordinary Explainer Video

Annie Qureshi
Annie Qureshi
6 Min Read
leveraging big data for video marketing
Shutterstock Licensed Photo - By karnoff
SHARE

Big data is revamping our views of digital marketing. It has already played an essential role in search engine optimization and social media marketing. Inc. talked about the role of big data in SEO a couple of years ago ? a topic that we have covered extensively as well. However, it has recently started to have a profound influence on video marketing as well. A couple of months ago, Megan Mary Jane talked about 15 ways that big data is changing the video marketing industry. Data segmentation, re-targeting, and simplification of marketing messages are all applications of data. However, there is another benefit of big data in video marketing. Creating more effective video messages.

Contents
Using Big Data to Create Highly Effective Explainer VideosBig Data is the Key to Making the Best Explainer Videos

Using Big Data to Create Highly Effective Explainer Videos

Big data is playing an important role in developing better explainer videos. This is one of the most important benefits that is missed by new video marketers. A clear explanation is worth its weight in gold. Why? Simple. 93% of businesses feel that explainer videos increased users understanding of their business. And, 36% of companies report that they’ve received fewer support queries after posting an explainer video. Explainer videos are the perfect marketing tool to park on your home page, so potential clients know everything they need to know about your product and/or your company. Big data makes it easy to condense messages and evaluate the most important pain points to emphasize. So how do you create the perfect explainer video? Check out these tips, and you will be on your way to the best branded video production. Here are some of the ways that big data technology is aiding with making video marketing messages. Create a Strong Script Your script is the foundation of your video. A well-written script will make it easier for you to create a quality explainer video. It?s a good idea to hire someone to write your script. If you try to have someone from within write your script, you run the risk of that person making assumptions. If you hire someone, you are inviting a fresh perspective into the process. Those fresh eyes will be able to explain things in a way everyone, not just people familiar with your company, can understand. Keep it Short and Simple A good explainer video focuses on four things: The problem Address the problem that your customers face. And keep this section should last about twenty seconds. The solution Explain that your product is the solution to the problem. Budget about twenty to twenty-five seconds for this section. How it works Talk about how your product works or how you got started. You can spend up to fifty seconds on this section. Call to Action Tell people what they need to do next. Allow about sixty seconds for this part. Showcase the Benefits You are proud of all of the features you have to offer so this might be hard for you. But you don’t want your explainer to talk about all the features you have to offer. You want it to talk about the benefits your product has to offer. In short, you want your video to focus on how your product will make your customers? lives better. The features are just a bonus. Hire a Voice Professional If your video sounds bad, people won?t have a clue what you are offering. Take the plunge and hire a professional. It?s that simple. Visuals are Minor This may seem contradictory since we are talking about video, but it’s true. The role of your visuals is to support the voice over and help tell the story. Video has a lot to offer?special effects are fun to play with and watch. But, again, you need to focus on the bigger picture. And that is explaining how your product will simplify the lives of your customers. Without a doubt, an explainer video is the way to go if you are trying to increase people’s understating of your company, or if you want to reduce the number of support queries. If you follow these tips, you are sure to publish an excellent explainer video.

Big Data is the Key to Making the Best Explainer Videos

Big data is one of the most important advances in the video marketing industry. Many video marketers are applying data analytics and big data creative tools to create better videos for their audience.

TAGGED:big datadatadata videoexplainer videovideo
Share This Article
Facebook Pinterest LinkedIn
Share
ByAnnie Qureshi
Follow:
Annie is a passionate writer and serial entrepreneur. She embraces ecommerce opportunities that go beyond profit, giving back to non-profits with a portion of the revenue she generates. She is significantly more productive when she has a cause that reaches beyond her pocketbook.

Follow us on Facebook

Latest News

sales and data analytics
How Data Analytics Improves Lead Management and Sales Results
Analytics Big Data Exclusive
ai in marketing
How AI and Smart Platforms Improve Email Marketing
Artificial Intelligence Exclusive Marketing
AI Document Verification for Legal Firms: Importance & Top Tools
AI Document Verification for Legal Firms: Importance & Top Tools
Artificial Intelligence Exclusive
AI supply chain
AI Tools Are Strengthening Global Supply Chains
Artificial Intelligence Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Autonomous Vehicle Technology
Big DataExclusive

The Ray Project Harnesses Vehicle Telematics Data For A Smart Highway

5 Min Read
gamers data
Big DataExclusive

Insiders Cite The Wondrous Benefits Of Big Data In Fortnite

9 Min Read
big data helping wordpress hosting
Big DataExclusive

Big Data is Transforming the Future of WordPress Hosting

8 Min Read
app development cost and big data
Big DataExclusive

Experts Debate The Cost Of Big Data Web Application Development

9 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?