Information Optimization Is a Key Benefit of Big Data Investments
Data is a commodity in business. To become useful information, data must be put into a specific business context. Without information, todayâs businesses canât function. Without the right information, available to the right people at the right time, an organization cannot make the right decisions nor take the right actions, nor compete effectively and prosper. Information must be crafted and made available to employees, customers, suppliers, partners and consumers in the forms they want it at the moments they must have it.
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