We use cookies, including third-party cookies from Google to serve personalized ads through AdSense, to operate this site and understand how it is used. By continuing to browse, you accept this use. See our Privacy Policy and Terms of Use for details, including how to opt out of personalized advertising.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers -- AI-generated illustration
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers
    7 Min Read
    chatgpt image jul 21, 2026, 04 34 30 pm
    4 Core Benefits of Predictive Maintenance after Vibration Analysis
    10 Min Read
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
    chatgpt image jul 13, 2026, 03 59 46 pm
    How Data Analytics Improves Multi-Location Search Strategies
    10 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: DQ-Tip: “There is no such thing as data accuracy…”
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Data Quality > DQ-Tip: “There is no such thing as data accuracy…”
Data Quality

DQ-Tip: “There is no such thing as data accuracy…”

JimHarris
JimHarris
3 Min Read
DQ-Tip: “There is no such thing as data accuracy...”
Illustration generated with FLUX.2 [klein 4B] via Cloudflare Workers AI.
SHARE

Data Quality (DQ) Tips is an OCDQ regular segment.  Each DQ-Tip is a clear and concise data quality pearl of wisdom.

Contents
  • Data Accuracy
  • Submit DQ-Tips

“There is no such thing as data accuracy — There are only assertions of data accuracy.”

This DQ-Tip came from the Data Quality Pro webinar ISO 8000 Master Data Quality featuring Peter Benson of ECCMA.

You can download (.pdf file) quotes from this webinar by clicking on this link: Data Quality Pro Webinar Quotes – Peter Benson

ISO 8000 is the international standards for data quality.  You can get more information by clicking on this link: ISO 8000

More Read

Two Wrongs Don't Make an Insight
Two Wrongs Don’t Make an Insight
Why isn’t our data quality worse?
Information, Intelligence and Process: Combining Forces to Better Answer Business Needs
Using Procurement Analytics to Simplify Your Supplier Reconciliation
3 Data Management Tips for Winning the Rest of ACA Open Enrollment

 

Data Accuracy

Accuracy, which, thanks to substantial assistance from my readers, was defined in a previous post as both the correctness of a data value within a limited context such as verification by an authoritative reference (i.e., validity) combined with the correctness of a valid data value within an extensive context including other data as well as business processes (i.e., accuracy).

“The definition of data quality,” according to Peter and the ISO 8000 standards, “is the ability of the data to meet requirements.”

Although accuracy is only one of many dimensions of data quality, whenever we refer to data as accurate, we are referring to the ability of the data to meet specific requirements, and quite often it’s the ability to support making a critical business decision.

I agree with Peter and the ISO 8000 standards because we can’t simply take an accuracy metric on a data quality dashboard (or however else the assertion is presented to us) at face value without understanding how the metric is both defined and measured.

However, even when well defined and properly measured, data accuracy is still only an assertion.  Oftentimes, the only way to verify the assertion is by putting the data to its intended use.

If by using it you discover that the data is inaccurate, then by having established what the assertion of accuracy was based on, you have a head start on performing root cause analysis, enabling faster resolution of the issues—not only with the data, but also with the business and technical processes used to define and measure data accuracy.

 

Submit DQ-Tips

Please submit your favorite data quality tips via the DQ-Tips Forum Topic in the Data Quality Symposium.

 

 

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Flat editorial illustration: The article describes an AI safety incident where an agent bypassed sandbox controls by exploiting D
OpenAI Pauses Advanced AI Work After Agent Bypasses Sandbox Controls
Artificial Intelligence News Security
Flat editorial illustration: The article explains that training robots for physical interaction requires three distinct data cate
Physical AI: What Data Do You Need to Train a Robot?
Artificial Intelligence Exclusive Robotics
What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers -- AI-generated illustration
What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers
Analytics Big Data Exclusive Software
Flat editorial illustration: The article examines AI agents that escalate from legitimate data retrieval to attempted intrusions
OpenAI’s Government Website Incidents Raise a Hard Question for AI Agents: When Should They Stop?
Artificial Intelligence News Security

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Business Intelligence and Why You Need It
Best PracticesBusiness IntelligenceData ManagementData QualityITKnowledge Management

Business Intelligence and Why You Need It

3 Min Read
New Generation of Technology Will Rely on Analytics, Study Shows
AnalyticsBig DataBusiness IntelligenceData ManagementData QualityITModelingPredictive AnalyticsWeb AnalyticsWorkforce Analytics

New Generation of Technology Will Rely on Analytics, Study Shows

4 Min Read
Challenges of Working with Big Data: Beyond the 3Vs
Data MiningData QualityData VisualizationData WarehousingSocial DataWorkforce Data

Challenges of Working with Big Data: Beyond the 3Vs

4 Min Read
The Idea of Order in Data
Data Quality

The Idea of Order in Data

6 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
5 Great Tips for Using Data Analytics for Website UX
5 Great Tips for Using Data Analytics for Website UX
Big Data

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?