KLM Surprise: Is it Social CRM?
Here’s a great Social Media Customer Engagement Case Study – Royal Dutch Airlines KLM.
Getting Value from Your Social Projects?
According to the latest IDC Social Business survey approximately 41% of businesses surveyed have already implemented an enterprise social software…
Social CRM and Customer Advocacy Programs: Case Study
In my previous post titled Loyalty Programs are Passé, how about Customer Advocacy Program?, I highlighted the importance of tracking…
Agile BI (What it is, Why it is)
“I told the project development team what I wanted and all they ever do is hiding for 6 months, never…
From MIT/Sloan Analytics: The New Path To Value
In 2009 alone, the Earth’s inhabitants created more digital data than it previously had up to that point.
Smart Grid Business Analytics: Adding Value to the Smart Grid
Most of the electric utilities companies are investing in deploying smart meters to replace their aging infrastructure. Recently, I finished…
BI contribution to the annual plan
Plans express our expectations about the future. Companies operating on a calendar basis will be in the final stages of…
Talk Analytics with Executives: 4 Things You Must Understand
Data analysis isn’t something you do for your own entertainment. Businesses pay for analytics to support decision-making, to provide them…
The next revolution in analytics: it’s not about software, it’s about data
It is about integrating external data sources in your data warehouse, and leveraging this data to answer questions such as…
Business Analytics on the Samsung Galaxy Tab
Earlier this week, I had a quick chance to use the new Samsung Galaxy Tab — the first serious tablet…
