Social Blog Carnival: Getting the 411 on Social ROI
As part of the One on One conversation series I do over at SmallBizTrends.com, I recently talked with Cory Hartlen,…
What are Advanced Segments in Google Analytics and Why You Should Use Them
I’ll never forget the words of Avinash Kaushik, speaking at a recent SEO conference: “If you show me these reports,…
SAS BI Dashboard: Google Analytics Dashboard Kicked Up a Notch
Google Analytics uses data from your Website to prepare a neat looking application where you can explore your data and…
Building Blocks for Your Social Data Integration Solution
In the previous two posts, I have presented a basic approach for enterprises to embark on the Social Media integration…
What are Advanced Segments in Google Analytics and Why Should You Use Them?
I’ll never forget the words of
The Data Analytics of the NFL Playoffs
Saints fans are sad. Everyone is pondering Tim Tebow’s 2012 fate after he defied the odds of making it to…
Leveraging Social Media with Text Analytics
Text Analytics News: What are the primary ways in which you leverage Social Media for your clients? Pastor (American Airlines):…
Twitter is Just One Piece of the Influencer Puzzle
Karly Gaffney is a Manager on the Content and Community team at Social Media Group. Follow @_topshelf If you’re a…
As Chief Yahoo Resigns, Can Big Data Save Stumbling Company?
Author: Linda RosencranceSpotfire Blogging TeamYesterday, Yahoo co-founder Jerry Yang resigned from the board of directors and all other positions at…
How to Increase the Value of Your Social Media Measurement Strategy
This is a difficult post to write and not appear too salesly or preachy but I’m hoping that the following…


