How Big Data Analytics Benefits Bitcoin & Other Cryptocurrencies
Bitcoin (and cryptocurrency overall) is an extremely volatile asset class. Yet with the price per bitcoin more than quadrupling in…
How Blockchain Will Redefine Social Media Marketing (And How to Prepare)
Blockchain is the technology that tracks and authenticates cryptocurrency transactions. Many other industries have started adopting blockchain as well, including…
How Big Data and Privacy Concerns Create an Exodus from Google
Online privacy has become one of the biggest concerns people have had over the past year. The recent Equifax security…
How Tax Authorities May Use Big Data for Audits
The IRS and state tax authorities are always trying to maximize collections and ensure citizens are paying their taxes appropriately.…
Moving to Self-Serve Analytics? You Need a Data Catalog
If you want to buy clothing from an online retailer, would you ask a friend to point you directly to…
The Challenges and Solutions of Big Data Testing
The “Garbage in, garbage out” principle has even more magnitude in the case of Big Data. Estimates show a 650%…
Need for a Unified Marketing Database
The need to integrate data in business processes is obvious and companies are today spending millions to ensure this. There…
The Hidden Dangers Of The Internet of Things [Infographic]
Throughout the past decade, we've seen some amazing upgrades within the internet. The speeds originally started out pretty slow, but…
3 Ways Automation Tools Use Big Data To Drive Business Growth
Do you struggle with managing the amount of data available about customers? Do the tools you use create more work…
Leveraging Big data to Boost Sales through Affiliate Marketing
Affiliate marketing is a pay-per-performance business model. Brands subcontracted their marketing strategy to independent contractors. When those marketers refer visitors…
