PAW: Predictive modeling and today’s growing data challenges
Live from Predictive Analytics WorldMatt Kramer of Axciom and Jun Zhong of Wells Fargo discussed some of the challenges presented…
Your customers’ pockets – Thoughts for those who sell things…
Obviously your company is in business to earn more of the money that’s in your customers’ pockets. But did you…
PAW: New Challenges for Developing Predictive Analytics Solutions
Live from Predictive Analytics WorldKhosrow Hassibi of KXEN and Will Tangalos of Wells Fargo presented together on the challenges of…
Two Step Cluster – Customer Segmentation in Telecom
I love Cluster Analysis because unlike a lot of other techniques, I don’t have to make any assumptions about the…
A Reply to All PR People
If you’re not in the public relations industry or have not been emailing me your story ideas for The Noisy…
What About the Rest of Us?
Programmability and scripting involve skills that lots of SPSS users don’t have. While some users might drop everything and plunge…
Why This Snaky Python Language?
Once we decided on the strategy of embedding an existing programming language, we had to pick one.It had to be…
Matt Cutts Keeps Google Honest
The other day, I was shocked to hear that Google was employing a pay-per-post stategy in Japan–precisely the sort of…
eMarketing Futures
The Pew Internet & American Life Project ran a multi-part series on The Future of the Internet at the end…
Stoicism Redux
Warning: what follows contains materials of philosophical nature that might offend religious readers. Such is not my intention, but reader…