How To Increase Response Rates by Making RFM Better

Here’s another argument for why performance matters - this time a simple one based on a simple concept:  RFM.  RFM…

BradTerrell
3 Min Read

Why it’s a Good Thing That Google’s Data Fetish Drove Away Its Top Designer

Full disclosure: I am long Google.Here are a few of the headlines regarding Doug Bowman’s departure from Google:Google’s Data Fetish…

BradTerrell
3 Min Read

SaaS: Outsourcing out-of-control?

SaaS is effectively the same as outsourcing - you're handing control over business processes to a third-party service provider.  However,…

Editor SDC
6 Min Read

How Craig Kessler Has His Pulse on ROI

I don’t remember when Craig Kessler first commented at AriWriter, but a recent Google search shows his name at the…

ariherzog
3 Min Read

Stuck in First Gear

Big investments were made in recent years in IT.  IBM, Oracle/Siebel and SAP lead the market and were successful not…

michgoetz
5 Min Read

Do We Really Need More Data?

Stephen Few had another of his great posts on his Visual Business Intelligence blog - Do We Really Need More…

JamesTaylor
3 Min Read

Inside Rohm and Haas’ Open Source Dashboard

In “Rohm and Haas and the ‘Open Source Dashboard," we noted that the big chemical company had deployed a low-cost…

Editor SDC
3 Min Read

Implementing e2.0

Implementing e2.0 initiatives is like managing any other software  project but it is NOT the same in every aspect. Some…

mfauscette
3 Min Read

Gapminder: Animating the World’s Data

Gapminder is non-profit organization that makes social, environmental and economic development data from all the countries of the world available and…

DavidMSmith
3 Min Read

Digg Getting Faceted Search?

I’ve never really dug Digg (though I remember Dig Dug from the 80s), but I’m delighted to hear that they’ve…

Daniel Tunkelang
2 Min Read