McKinsey Says Cloud Computing ‘Makes No Sense’
McKinsey, that fine think tank of consulting intellectuals, recently declared that cloud computing doesn't make sense, an attempt one suspects…
AT&T’s service, called FamilyMaps, allows people to…
AT&T’s service, called FamilyMaps, allows people to track the location of any cell phone on AT&T’s network from a mobile…
Use Dynamic Message Optimization To Increase Campaign Response Rates
Imagine the following scenario: 8:00am: You kick off the day with an online ad campaign using a mix of creative…
It has all been done B4
Information Technology has reached the finish line. You can’t write code that hasn’t been written before. You can’t develop software…
Quick Visualization of irs.gov Search Queries
Here is a quick visualization I did in honor of April 15th to investigate what people looking for on tax…
The Future of Work: 3-D Learning
A couple of weeks ago I was flying back from Europe. As we were settling in after boarding, my seatmate…
Death of Consumer Segmentation – Ridiculous!
If thinking about segmentation, make sure you talk to someone who has actually done a few different types! There’s another…
The Future of Work
If you looked inside our company, you would see that we currently serve two broad categories of technology buyers: IT…
Are You Afraid Of Your Data Quality Solution?
As a data quality consultant, when I begin an engagement with a new client, I ask many questions. I seek…
Business Analytics and IBM
Syndicated from BeyeNetwork I participated in a panel at IBM’s launch of its new Business Analytics and Optimization service line…
