We use cookies, including third-party cookies from Google to serve personalized ads through AdSense, to operate this site and understand how it is used. By continuing to browse, you accept this use. See our Privacy Policy and Terms of Use for details, including how to opt out of personalized advertising.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    Flat editorial illustration: The article connects AI and marketing analytics with managerial judgment grounded in consumer behavi
    How an Online MBA in Marketing Connects AI and Data Analytics
    11 Min Read
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers -- AI-generated illustration
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers
    7 Min Read
    chatgpt image jul 21, 2026, 04 34 30 pm
    4 Core Benefits of Predictive Maintenance after Vibration Analysis
    10 Min Read
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Marcus Borba’s Business Intelligence Predictions for 2011
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > Marcus Borba’s Business Intelligence Predictions for 2011
Business Intelligence

Marcus Borba’s Business Intelligence Predictions for 2011

Brett Stupakevich
Brett Stupakevich
5 Min Read
Marcus Borba's  Business Intelligence Predictions for 2011
Illustration generated with FLUX.2 [klein 4B] via Cloudflare Workers AI.
SHARE

This is a guest blog post by Marcus Borba (@marcusborba), the founder of Borba Consulting, a Business Intelligence and Performance Management consultancy located in Brazil. Marcus  has over 10 years of experience providing consulting services to designing and implementing business intelligence and performance.  He also writes a blog called Business Intelligence News.

At the beginning of each year, people make predictions about the future and also comment on trends. Making Information Technology predictions is not easy and history shows us many examples where the predictions have  failed.  As Niels Bohr said: “Prediction is very difficult, especially if it’s about the future.”

Having said that, based on the latest Business Intelligence trends, here are my 2011 predictions:

– It’s easy to say that Mobile BI will grow faster in 2011. The evolution of smartphones and the launch of the iPad last year will increasingly provide the development of better mobile BI applications. The iPad is a great information consumption device not only for BI but also for several other enterprise applications, and with the release of other tablets will further strengthen the BI mobile market. An example of the quick mobile evolution is the Mobile BI Study which Howard Dresner is leading.  In just in a couple of months, he noted the need to upgrade the interviews used in the study, due the rapid change in the mobile landscape.

More Read

Content in Context – Better, Smarter Decisions Powered by Analytics
Content in Context – Better, Smarter Decisions Powered by Analytics
Using Transparency As A Mask
90% Of Saas Buyers Overpay for AI-Driven Services
Welcome To The Digital Age: BI Meets Social Media
Text Analytics Guru: Interview with Seth Grimes

–  The use of in-memory computing technology will grow this year due to real-time enterprises  recognizing the increasing importance of the need for high-performance analytics applications.  To learn more about in-memory business intelligence, click here.

–  The Ownership of Business Intelligence is shifting from IT to business, and the concept of self-service BI is solidifying. The business users want to build their own reports, dashboards and scorecards and need tools that are sophisticated, but at the same time, intuitive and easy to use. In the recent released report,  Self-Service BI: Empowering the Line-of-Business Manager, written by Michael Lock, Aberdeen Group found that top performers were able to drive higher adoption of their BI tools by eliminating or reducing IT involvement, and developing their top managers into analytically inclined decision makers.  Aberdeen’s research shows that “Best-in-Class companies have a comprehensive strategy to develop their non-technical LoB managers into analytically inclined decision makers, spread business intelligence (BI) capability to more organizational functions, and drive significant internal and external business efficiencies as a result.”

– The marriage between social media and business intelligence will become increasingly strong, making BI  more collaborative. BI tools with embedded collaboration capabilities will become more and more common. The trend is clear, toward Social BI. To keep up, we—users, solution providers, and industry watchers—need to understand the type and extent of adoption, as well as the recent, current, and likely future market directions. To that end, a study, Social Media and the Enterprise , BI-Analytics Connection, was conducted through TechTarget’s BeyeNETWORK in July-September 2010. This study is must reading!

– The need to mine unstructured data and integrate with BI initiatives will make the use of Text Mining, search and Sentiment Analysis grow considerably this year. For more information,  the Smart Data Collection interview with Seth Grimes, text analytics guru, is recommended reading.

– Open-source BI is growing year after year, becoming a mainstream option in the BI area. The Open-source BI will provide more complete and sophisticated tools. Jim Ericson, in Information Management, provided a thumbnail of how two companies use commercial open source products and ended with some reflections on their experience.

– SaaS will increasingly cause a shift in the BI balance.  SaaS BI tools will allow BI at lower costs and faster implementation. This, in turn,  will  boost the use of BI – thus providing a larger reach. As Shawn Rogers concludes in Dashboard Insight, “ When you combine significant operational and capital savings with growing adoption from both enterprise and SMB markets, elastic and flexible platforms and a growing need to provide business intelligence to a wider and more diverse work force it seems clear that SaaS BI is in fact…. hot.”

Remember to subscribe to this blog to stay informed about data analytics and BI  in 2011.

TAGGED:mobilesaas
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Flat editorial illustration: The article surveys AI finance apps that analyze and explain financial information, sometimes take a
10 Financial Apps Empowered by AI: Assistants and Agents
Artificial Intelligence Exclusive Fintech
Flat editorial illustration: The article links specialist ecommerce SEO agency evaluation to joined-up organic and paid search da
Choosing an Ecommerce SEO Agency When Search Data Drives the Decision
Big Data Exclusive
Flat editorial illustration: The article’s core relationship is that restoring a refrigeration system does not establish trustwor
After the Cyberattack, Can You Trust the Machine?
Artificial Intelligence News
Flat editorial illustration: A technology-editorial comparison of disconnected origination, servicing, and collections records dr
The Data Reconciliation Problem Inside Disconnected Lending Systems
Big Data Exclusive Fintech

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

BI on the Go... Who's Using Mobile BI?
Business Intelligence

BI on the Go… Who’s Using Mobile BI?

9 Min Read
What Adobe Has to Say About the Mobile App Market
Uncategorized

What Adobe Has to Say About the Mobile App Market

6 Min Read
Is Cloud Communication A Good Alternative To Mobile Communications?
Cloud ComputingExclusiveIT

Is Cloud Communication A Good Alternative To Mobile Communications?

6 Min Read
Using Machine Learning For Optimal Mobile UI Design
Machine Learning

Using Machine Learning For Optimal Mobile UI Design

10 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots
How To Get An Award Winning Giveaway Bot
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?