Socialytics for Sales, Marketing and Customer Service
Last week at the CRM evolution conference in NYC I presented an…
Cloud Application versus On Premise, Myths and Realities
I was reading something recently on SaaS TCO that once again dredged…
Social CRM: Not a Cure for Customer Compliants
Salesforce CRM execs are likely celebrating this week as they gained a…
Data Quality View: The Cassandra Effect
Data Quality (DQ) View is an OCDQ regular segment. Each DQ-View is…
Using Transparency As A Mask
As mankind deploys increasing numbers of sensors, and makes more sense of…
The Importance of Data Experimentation
The McKinsey Quarterly had an article today on Ten Tech-enabled business trends…
Being Smart About Public Wi-Fi Networks
Using wi-fi hotspots at airports, coffeeshops, hotels, conferences or work locations can…
Business Intelligence: Catch them looking
Wipe away that tear you have shed for BI marketing. Take heart…
IBM Continues Buying Spree
IBM just completed its purchase of web analytics company Coremetrics, right after…