Q&A for 5 Do’s and Don’ts for Behavioral Segmentation, Targeting, & Interactive Marketing
The December 4th web cast, 5 Do’s and Don’ts for Behavioral Segmentation,…
Data Mining Research Interview: Thomas A. Rathburn
It is my pleasure to welcome on Data Mining Research, Thomas A.…
Customer Centricity Strategy #1 – Customer Analytics
John Schmidt over on the Informatica blog had a great post on…
Advantages of Artificial Intelligence in Virtual Worlds While we…
Advantages of Artificial Intelligence in Virtual Worlds While we already deal with…
The Macroeconomics of Information and Attention: How People Make Decisions
In my previous post, I discussed applying Mankiw’s Brief Principles of Macroeconomics…
Predicting BI trends and saying you’re sorry
We forget most failed predictions quickly. If you make a bad one,…
Can the business use decision management technology without IT help?
Inspired by a post of Jim Sinur’s - Can the Business Really…
The Macroeconomics of Information and Attention
Note: this post is cross-posted at the Panjiva blog, which discusses issues affecting…