Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    composable analytics
    How Composable Analytics Unlocks Modular Agility for Data Teams
    9 Min Read
    data mining to find the right poly bag makers
    Using Data Analytics to Choose the Best Poly Mailer Bags
    12 Min Read
    data analytics for pharmacy trends
    How Data Analytics Is Tracking Trends in the Pharmacy Industry
    5 Min Read
    car expense data analytics
    Data Analytics for Smarter Vehicle Expense Management
    10 Min Read
    image fx (60)
    Data Analytics Driving the Modern E-commerce Warehouse
    13 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Cross-post: It’s the economy, stupid.
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > CRM > Cross-post: It’s the economy, stupid.
CRM

Cross-post: It’s the economy, stupid.

Editor SDC
Editor SDC
3 Min Read
SHARE

I blog in more than one place. I write about mostly tech stuff here — programming languages and cloud computing, for example. On the Enterprise2Open blog, I occasionally write about “soft”-er stuff, like management and enterprisey cultural issues. I usually try to refrain from cross posting: if I’ve written something for one blog, my feeling is that I should leave it to stand (or fall) in that context. But this one feels worth calling out to the broadest possible audience, to me, so I’m breaking that rule here.

I’ve written a post on the Enterprise2Open blog called “It’s the economy, stupid“, where I attack some of the underlying, implicit, and — in my view — flat out wrong assumptions that are often (usually?) in play in any given discussion about Enterprise 2.0 initiatives / technologies, and return on investment (ROI). Here’s a quote:

If you think that ROI is a matter of getting some numbers into an Excel spreadsheet, then you are probably building a house on a foundation of economic quicksand. It will likely sink, and that would be unfortunate.

If you’re reading this blog, and don’t read, or aren’t aware of my stuff on the E2Open blog, I am hereby suggesting that…

More Read

What? So what? Then what? … Why not?
Social Blog Carnival: Getting the 411 on Social ROI
The problem is green-screen, mainframe-based ideas of “process”
Are You Watching the Watchers?
13 Retail Companies Using Data to Revolutionize Online & Offline Shopping Experiences

I blog in more than one place. I write about mostly tech stuff here — programming languages and cloud computing, for example. On the Enterprise2Open blog, I occasionally write about “soft”-er stuff, like management and enterprisey cultural issues. I usually try to refrain from cross posting: if I’ve written something for one blog, my feeling is that I should leave it to stand (or fall) in that context. But this one feels worth calling out to the broadest possible audience, to me, so I’m breaking that rule here.

I’ve written a post on the Enterprise2Open blog called “It’s the economy, stupid“, where I attack some of the underlying, implicit, and — in my view — flat out wrong assumptions that are often (usually?) in play in any given discussion about Enterprise 2.0 initiatives / technologies, and return on investment (ROI). Here’s a quote:

If you think that ROI is a matter of getting some numbers into an Excel spreadsheet, then you are probably building a house on a foundation of economic quicksand. It will likely sink, and that would be unfortunate.

If you’re reading this blog, and don’t read, or aren’t aware of my stuff on the E2Open blog, I am hereby suggesting that you give this post a read. As is typical for me, I expect it to annoy a large swath of people. If that includes you, please comment on the E2Open blog (rather than here), and give me the opportunity to annoy you even more? Thanks.

TAGGED:recession
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

student learning AI
Advanced Degrees Still Matter in an AI-Driven Job Market
Artificial Intelligence Exclusive
mobile device farm
How Mobile Device Farms Strengthen Big Data Workflows
Big Data Exclusive
composable analytics
How Composable Analytics Unlocks Modular Agility for Data Teams
Analytics Big Data Exclusive
fintech startups
Why Fintech Start-Ups Struggle To Secure The Funding They Need
Infographic News

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Analysts Upgrade Tech: Is the Party Over?

7 Min Read

IBM beats recession?

6 Min Read

Use BI to say BYE to the recession

2 Min Read

Is analytics a winner in a recession?

5 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?