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Business Intelligence

How the Healthcare Industry Can Save Big with Big Data

November 17, 2015 by Xander Schofield

When it comes to big data, just about every industry can benefit in some way or another. The healthcare sector is just starting to realize the potential value of big data, and the next several years will illustrate just how powerful and useful it can be to have detailed records of all kinds of patients over time.[read more]

How Is Mobile Technology Impacting the Food and Beverage Supply Chain?

November 17, 2015 by Keith Peterson

Mobile technology is positively affecting businesses across the globe, allowing for real-time data transmission, instant collaboration, and the ability to access key business metrics from just about anywhere. With mobile supply chain applications, business owners in the food and beverage industry have greater insight into their everyday workflow – accessing data on the fly, enabling them to make better decisions faster.[read more]

All-Channel Marketing Is NOT Omni-Channel Marketing

November 12, 2015 by Bill Franks

I was on a panel for the news media community at the Teradata Partners conference a few weeks back. Our discussion centered upon how marketing is changing in today’s big data world. As the discussion started, something hit me like a ton of bricks. Namely, doing marketing across all channels is not at all the same as true omni-channel marketing. While it sounds like a semantic game at first, I will explain why it is much more than that.[read more]

Commercializing Big Data: Frequent Flyer Programs

November 3, 2015 by Mark Ross-Smith

I recently shared an article on how airlines are using information to individually price airfares and extract maximum value from passengers which was thought provoking and insightful for many airline industry and big data professionals. With all the overwhelming feedback and questions I received, I wanted to dig deeper into the big data world and share with you some insights and a greater understanding on one of my favourite subjects — commercializing big data.[read more]

Google’s Acquisition Spree

October 30, 2015 by Nilesh Jethwa

There is a history of partnerships and acquisitions which has made Google a truly successful technology company. Using the list of all Google acquired companies and kpi dashboard tool we illustrate Google's acquisition journey.[read more]

Use Big Data for Property Market Research

October 25, 2015 by Sarah Smith

Market research as a business tool is important in that it enables businesses gather information about a product, a market or a service to be presented for sale on the market, the price margins, the available competition and then analyzing the information so obtained to make your own product the best and most competitive in that market.[read more]


Realize You’re a Data Company or Be Left Behind

October 19, 2015 by Emory Paine

If I asked you what your company did, what would you tell me? It sells cars? Develops software? Serves food? You might say any of those and more – it doesn’t really matter. You’d be wrong.[read more]

8 Ways That College Sports Teams Can Use Data to Prove Value to Sponsors

October 15, 2015 by Trips Reddy

Brands are spending millions of dollars in college athletic sponsorships but are they really worth it? How can college teams use data to show value to their sponsors? Here are 8 things every college team needs to do to attract and retain their biggest sponsors:[read more]


4 Ways to Improve Your Online Business with Big Data

October 14, 2015 by Abdullahi Muhammed

Big Data applications present great opportunities for business people to streamline and grow their businesses. Here are 4 ways you should be leveraging them.[read more]


The Apocalypse of Abundance: 5 Steps to End the Insanity of Information Overload

October 8, 2015 by Luca Scagliarini

If you're like many of the people I know, the things you once enjoyed most about the Internet now make you feel overwhelmed or even left behind because you can't keep up--there's simply too much of everything.[read more]

From Master Data to Master Graph

October 6, 2015 by Peter Perera

Today’s CRM and Master Data Management (MDM) technologies don’t enable complete customer knowledge. In fact, they unwittingly turn customer focus into customer tunnel vision. We need an epistemic graph database - a context-aware master graph - to make possible richer, fuller customer stories and expanded 360-degree views for total awareness.[read more]

How Big Data Is Changing the Way You Fly

September 28, 2015 by Mark Ross-Smith

As airlines and frequent flyer programs gather more intelligence on your day to day lifestyle, flying and financial position - they begin to build a data profile on your interests, goals, psychometric assessment, your motivations to engage with a brand at any given every point throughout the day, what has driven you to purchase in the past – and most importantly – where your thresholds are.[read more]

Sales Pitch: How to Sell Your IT Strategy to the Board

September 24, 2015 by Simon Mitchell

Selling your future IT Strategy to the board is a great opportunity to make your mark, but your vision is unlikely to gain traction if your sales pitch relies on pure tech speak.[read more]

Forecast Product Demand with Confidence

September 9, 2015 by Keith Peterson

Is your company using demand forecasting in your planning process? And are you happy with those results? Based on our interviews with hundreds of companies worldwide, we have found that among midsize manufacturers and distributors, many still use error prone spreadsheets or forecast based on historical sales data.[read more]


Data, Data, Data: Communicating Successfully in the Deluge

September 1, 2015 by Daniel Matthews

Now that big data is in the mix, there’s potential for a ton of noise. The business best able to cull what’s vital from the deluge of data, turn it into information and communicate it loud and clear will ride the landslide of data to success.[read more]