Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    big data analytics in transporation
    Turning Data Into Decisions: How Analytics Improves Transportation Strategy
    3 Min Read
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: First Take: HP Acquires Autonomy
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > CRM > First Take: HP Acquires Autonomy
CRM

First Take: HP Acquires Autonomy

EstebanKolsky
EstebanKolsky
3 Min Read
SHARE

On August 18th, 2011 HP announced some changes to their business – including the acquisition of Autonomy.

I was curious as to how this could affect the CRM and Customer Service markets, where a number of vendors have deals with either Autonomy or Verity to OEM their search engine.  I asked the questions, had the conversations, and concluded that there is no short-term or mid-term effect for CRM and Customer Service, as Autonomy will continue as an independent entity.

On August 18th, 2011 HP announced some changes to their business – including the acquisition of Autonomy.

More Read

How Customers Are Enriching Your CRM
How Big Data Is Changing the Way You Fly
Social CRM and Customer Advocacy Programs: Case Study
An update on the warranty industry
Technology and the Effective Marketer

I was curious as to how this could affect the CRM and Customer Service markets, where a number of vendors have deals with either Autonomy or Verity to OEM their search engine.  I asked the questions, had the conversations, and concluded that there is no short-term or mid-term effect for CRM and Customer Service, as Autonomy will continue as an independent entity.

However, there is a far more interesting play here where HP provides Autonomy resources (mostly money, but also market presence and relationships as well as a consulting arm) and Autonomy can begin to leverage their many acquisitions and technologies into addressing the need for new knowledge paradigms (which I introduced when discussing the Oracle-Inquira deal).

I have prepared an event note for thinkJar customers and few others that discusses these points in more detail.  Please contact me if you have not received it or would like to talk more about this deal and the market realities.

Further Reading

Dennis Howlett wrote a very good analysis

Phil Fersht from Horses for Source has a very good take on their plans

Colleen Taylor at Giga Om had an interesting analysis as well

Dave Kellogg covered the early rumors quite well

Reuters had an interesting take on the data dilemma and its solution

 Note: This analysis represents my opinions of the market; it does not contain factual data other that which was already made public and no confidential information is revealed in it.  For more details or to discuss any of these statements in depth, please contact me.


Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

financial data
Engineering Trust into Enterprise Data with Smart MDM Automation
Big Data Exclusive
christina wocintechchat com 6dv3pe jnsg unsplash
How CIS Credentials Can Launch Your AI Development Career
Exclusive News
big data analytics in transporation
Turning Data Into Decisions: How Analytics Improves Transportation Strategy
Analytics Big Data Exclusive
AI and fund manager software
AI And The Acceleration Of Information Flows From Fund Managers To Investors
Artificial Intelligence Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

data analysis
AnalyticsBig DataCRM

Customer Feedback and Data Analysis: The Keys to a Good Customer Retention Rate

6 Min Read
Image
Big DataCRMData Visualization

CRM Software: Does Visualization Matter?

5 Min Read

XML sucks at basketball

3 Min Read

Webinar Putting Predictive Analytics to Work Using Decision Management

1 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai chatbot
The Art of Conversation: Enhancing Chatbots with Advanced AI Prompts
Chatbots
AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?