Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    sales and data analytics
    How Data Analytics Improves Lead Management and Sales Results
    9 Min Read
    data analytics and truck accident claims
    How Data Analytics Reduces Truck Accidents and Speeds Up Claims
    7 Min Read
    predictive analytics for interior designers
    Interior Designers Boost Profits with Predictive Analytics
    8 Min Read
    image fx (67)
    Improving LinkedIn Ad Strategies with Data Analytics
    9 Min Read
    big data and remote work
    Data Helps Speech-Language Pathologists Deliver Better Results
    6 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Empowerment for All to See
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Big Data > Data Warehousing > Empowerment for All to See
AnalyticsData Warehousing

Empowerment for All to See

TeradataEMEA
TeradataEMEA
6 Min Read
SHARE

The third CTO Road Show is starting start next week in the Swiss cities of Bern and Zurich, followed by stops in another twelve cities across Europe, Middle East and Africa over the next four weeks. The road show was originally set up in the crisis-ridden year of 2009 when cuts in travelling expenditures threatened to clip the wings of many members of the data warehousing community who would otherwise have come to our larger conferences. Back then, we decided that we would do the travelling ourselves to discuss the latest developments with our customers and prospects.

The third CTO Road Show is starting start next week in the Swiss cities of Bern and Zurich, followed by stops in another twelve cities across Europe, Middle East and Africa over the next four weeks. The road show was originally set up in the crisis-ridden year of 2009 when cuts in travelling expenditures threatened to clip the wings of many members of the data warehousing community who would otherwise have come to our larger conferences. Back then, we decided that we would do the travelling ourselves to discuss the latest developments with our customers and prospects. The economy has recovered but, at the same time, this tour has become a highlight in its own right, so Stephen Brobst and I will be on the road again soon.

During the recent Teradata Universe conference in Barcelona, my colleague Mario Bonardo pointed to a map that gave you a good idea of where tourists tend to go in a city as opposed to the places preferred by the locals. Now, the latter are what more or less every travelling guide claims to have discovered. What makes this graph so interesting is that it is not based on some guide book writer’s subjective impression but on cold, hard facts, namely the GPS positions of digital cameras when shooting a photo.

Source: http://www.flickr.com/photos/walkingsf/4671589629/in/set-72157624209158632

More Read

big data scientists build bridges
Big Data Scientists Are Bridge Builders
These Top 3 Email Metrics Tools Are Made Possible By Big Data Analytics
Mergers and value
Breakthrough: How to Avert Analytics’ Most Treacherous Pitfall
How is Performance Management like Multi-wavelength Astronomy?

There are maps like this for some of the cities that we are going to visit right now so I will be curious to compare our itinerary to that of people who go there on holiday. Maybe this will help us to actually discover unknown beauties off the usual tourists’ trail in the little time we have. On the other hand, I wouldn’t be surprised if we were simply proving Stephen’s rule of thumb that, most of the time, the data reveals just how average individual people really are, not how outstanding.

In many cases, just like in the example above, building a good graph is the most practical way of turning data into easily comprehensible information. And there is a new trend that makes visualization technologies extra relevant in the near future: increasingly, organizations extend the use of their data warehouses beyond their own boundaries, giving access to customers, suppliers and other stakeholders. Stephen refers to this development as “consumer intelligence” if provided by companies, or “citizen intelligence” if furthered by open government initiatives.

This trend documents a wide-spread consciousness that the data available is still “under-exploited” – you could indeed “do more with your data” if only you were aware of the information need you could cater for and if you had the right technology in terms of delivery. It also marks a fundamental shift in the treatment of data – sharing them (or at least some of them) rather than hoarding them like a treasure. New York City, for example, has made more than 350 data sets publicly available and has invited (in fact, wooed with the “BigApps” awards) developers to create apps, services etc. leveraging official data. Fields of application include “Roadify”, a service that alert drivers of road closures or fires, and “Don’t Eat.at” where you can check if the restaurant you consider having lunch at is complying with official standards of hygiene.

The more I think about it, the more it seems to me that we are indeed witnessing a second information revolution within 15 years. Originally, the internet brought fast and easy access to libraries of (static, pre-fabricated) documents and photos, whereas now it opens up (dynamic) data bases and allows citizens and consumers to query them by their own means and for their own ends. Analytical apps will be part of the user-generated content in the coming years. And visualization will play an important part in making them popular.

Martin Willcox

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

sales and data analytics
How Data Analytics Improves Lead Management and Sales Results
Analytics Big Data Exclusive
ai in marketing
How AI and Smart Platforms Improve Email Marketing
Artificial Intelligence Exclusive Marketing
AI Document Verification for Legal Firms: Importance & Top Tools
AI Document Verification for Legal Firms: Importance & Top Tools
Artificial Intelligence Exclusive
AI supply chain
AI Tools Are Strengthening Global Supply Chains
Artificial Intelligence Exclusive

Stay Connected

1.2kFollowersLike
33.7kFollowersFollow
222FollowersPin

You Might also Like

Image
Analytics

Smart Cars and Big Data: Automotive Analytical Concerns

6 Min Read
Image
AnalyticsBig Data

Free Data Sources to Upgrade Your Business Decision-Making

4 Min Read
counterfeiting
Big DataSocial Media Analytics

Using Data to Fight Counterfeiting

5 Min Read

Datacenter Refresh Advice from Intel’s IT CTO

5 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

data-driven web design
5 Great Tips for Using Data Analytics for Website UX
Big Data
AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Go to mobile version
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?