Data Scientists Not Required: Big Data Is About Business Users
Big data doesn’t sound like a provocative field. In a recent panel at the Global Big Data Conference, however, I said…
Scary Big Data, Cool 3D Analytics and More
What’s going on in the analytics world this week?Big, Scary Big DataThe New York Times did some “etymological detective work”…
Email Marketing Isn’t Dead!
Commercial TV took 13 years to reach 50 million households; it took Facebook just a year to hit the 50…
Data Mining and Analysis Aren’t Always the Answer
Data mining is an important tool whose benefits have been demonstrated in diverse fields, among business, government and non-profit organizations.…
Accurate Sales Forecasting: 4 Secrets
There’s something you need to know about forecasting: the forecast is, by nature, imperfect. But this is the part where…
Desktop Spreadsheet Alternatives to Know
The electronic spreadsheet is among the top five most important advances in business management to come along in the last…
Big Data Makes the Super Bowl a Personal Experience
Whether you’re going for the 49ers or the Ravens tomorrow, marketers have you covered. The Super Bowl attracts the biggest…
Online Tech Expert Interview: What Is High Availability?
Using a High Availability (HA) architecture can greatly reduce the risk of losing revenue and customers due to a loss…
Energy Department Announces New SunShot Projects to Harness the Power of Big Data
By BobGourley By BobGourleyEditor’s note: The following announcement from the Department of Energy provides context on a potentially very virtuous…
Cloud Computing and Your Small Biz: Is It a Match Made in Heaven?
Cloud computing — you’ve heard of it, you may even be using it without realizing it. What is it exactly,…