3 Ways to Get Your Customers to Share More Data
Consumers want personalized experiences, recommendations, and offers. While there are certain types of personal information that consumers will share to…
Indispensable Money Management Apps for Smartphone Users
In the modern, fast-paced world, multi-tasking has become the norm and we have slowly been programmed to carry out several…
A Brief Introduction to Knowledge Management [SLIDESHARE]
A helpful slideset that is used to explain the purposes, positions and roles of Knowledge Management. A helpful slideset that…
What Do I Do With All This Data?
“What do I do with all this data?!?” Time and again, we hear this from marketers across all industries. While…
Follow the Money or Follow the Data? A Roadmap for the Funding & Adoption of Enterprise IoT
If you want to see a trend before it hits the mainstream, you must understand how they develop as most…
Is Your CEO Out of Touch or Being Misled?
In January, The Economist revealed the results of a major study aimed at identifying how businesses that are successful at…
Data Driven Marketing: A Real Life Use Case
All we hear in marketing these days is data data data. Yet it looks as if only about a third…
3 Cloud Computing Security Holes to Watch Out For
When your data and files are going to be ‘up there somewhere’, it’s only normal that you’ll want to think…
IKEA Speaks the Language of Emoticons
If it takes 20 languages to reach 80 per cent of the World’s population then it is readily apparent that…
First Look: Predixion 4.0
Predixion released 4.0 of Predixion Insight in October 2014 and I got a product update recently. First, some quick background…
