Welcome Inside!
Welcome to Baseline’s blog entries, and to my inaugural blog, Inside IT. For those of you who have seen me…
Operational BI From the Trenches
Operational BI is getting a lot of attention. The idea is a reasonable one – using recent data to make…
BI Business Requirements: When Perfect is the Enemy of Good
Sometimes we find clients who overestimate their need for analytics. Often, IT is focused on using BI to analyze a…
PAW: The unrealized power of data
Live from Predictive Analytics WorldAndreas Weigend, former amazon.com Chief Scientist, gave a keynote on the unrealized power of data. He…
Football for BI Fans
By Jill DychéIn which Jill considers why brawny Brits in shorts and knee socks can harmonize. Living in London in…
PAW: Predictive modeling and today’s growing data challenges
Live from Predictive Analytics WorldMatt Kramer of Axciom and Jun Zhong of Wells Fargo discussed some of the challenges presented…
Your customers’ pockets – Thoughts for those who sell things…
Obviously your company is in business to earn more of the money that’s in your customers’ pockets. But did you…
PAW: New Challenges for Developing Predictive Analytics Solutions
Live from Predictive Analytics WorldKhosrow Hassibi of KXEN and Will Tangalos of Wells Fargo presented together on the challenges of…
Two Step Cluster – Customer Segmentation in Telecom
I love Cluster Analysis because unlike a lot of other techniques, I don’t have to make any assumptions about the…
A Reply to All PR People
If you’re not in the public relations industry or have not been emailing me your story ideas for The Noisy…
