Unlocking Big Data Means Truly Understanding the Customer Journey [INFOGRAPHIC]
End-to-end big data analytics application provider Datameer found the most prevalent use case for big data is to better understand customer analytics. With consumers now interacting with companies across multiple, measurable channels, their interact ...
Even Chocolate Needs Smart Data
How do you sell chipotle-accented chocolates and truffles with bourbon mash to those in the chocolate-loving populace who dream of pepper-laced confections and Kentucky sauced nuggets?You get smarter. How do you sell chipotle-accented chocolates and truff ...
Now Lawyers Can Use the Cloud, Too
Guest post written by Shawn Gordon. "What's a Google Drive?" Guest post written by Shawn Gordon. "What's a Google Drive?" I was having lunch recently with an attorney friend of mine and wanted to share a document with him. S ...
Using Your Human Database to Select a Database
I had the pleasure of speaking with veteran data architecture expert, and Soliber.net columnist, Tcat Houser. I reached out to him because he's always full of colorful, well-backed opinions on the lastest in industry happenings. Case in point is repl ...