We use cookies, including third-party cookies from Google to serve personalized ads through AdSense, to operate this site and understand how it is used. By continuing to browse, you accept this use. See our Privacy Policy and Terms of Use for details, including how to opt out of personalized advertising.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    Flat editorial illustration: The article is about joining public web signals with internal business metrics so BI teams can inter
    Alternative Data in BI: Bringing Public Web Data Into Your Dashboards
    23 Min Read
    Flat editorial illustration: The article contrasts passive follower totals with a behavioral path from attention and trust to cli
    Creator Analytics Beyond Follower Count: Seven Metrics That Measure Audience Behavior
    11 Min Read
    Flat editorial illustration: The article connects AI and marketing analytics with managerial judgment grounded in consumer behavi
    How an Online MBA in Marketing Connects AI and Data Analytics
    11 Min Read
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers -- AI-generated illustration
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers
    7 Min Read
    chatgpt image jul 21, 2026, 04 34 30 pm
    4 Core Benefits of Predictive Maintenance after Vibration Analysis
    10 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Flexible yet permanent – the power of business rules
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > Flexible yet permanent – the power of business rules
Business Intelligence

Flexible yet permanent – the power of business rules

JamesTaylor
JamesTaylor
5 Min Read
Flexible yet permanent – the power of business rules
Photo by IppikiOokami on Pixabay (https://pixabay.com/photos/padlocks-frankfurt-castle-1009021/)
SHARE

Sapphire, SAP’s big show, is on this week and I have been following the twitter stream (I was invited but couldn’t make it). Merv Adrian (@merv) had a sequence of posts about some SAP customers (Shell and Unilever) that really struck me:

  • Shell … “Once you pour electronic concrete, it’s hard to get out.”
  • Unilever: “There is no such thing as a temporary solution. Don’t put in things you don’t want to keep.”
  • Shell – you MUST combine IT and functional people across different systems

To me these are a clarion call for the use of business rules and decision management. Let’s think about these comments.

Big systems implementations tend to be “electronic concrete”. In particular you can’t easily change the logic in those systems. You can add process management across and within them, but many business processes are actually pretty stable – it is the decisions within them that are constantly changing. For instance, your order to cash process does not change but your pricing decision does. Identifying the decisions in your applications and processes explicitly and then automating them using business rules …

Copyright © 2010 http://jtonedm.com James Taylor

More Read

How IoT is Revolutionizing Asset Monitoring for Utility Companies
How IoT is Revolutionizing Asset Monitoring for Utility Companies
Review of Dresner’s Profiles in Performance
SMB Report: Big Data is the Biggest Disruptor in the Restaurant Industry
The Goldman Sachs SaaS scorecard
Can Smart Data Ensure Cybersecurity and Data Protection?

Syndicated from ebizQ

Sapphire, SAP’s big show, is on this week and I have been following the twitter stream (I was invited but couldn’t make it). Merv Adrian (@merv) had a sequence of posts about some SAP customers (Shell and Unilever) that really struck me:

  • Shell … “Once you pour electronic concrete, it’s hard to get out.”
  • Unilever: “There is no such thing as a temporary solution. Don’t put in things you don’t want to keep.”
  • Shell – you MUST combine IT and functional people across different systems

To me these are a clarion call for the use of business rules and decision management. Let’s think about these comments.

Big systems implementations tend to be “electronic concrete”. In particular you can’t easily change the logic in those systems. You can add process management across and within them, but many business processes are actually pretty stable – it is the decisions within them that are constantly changing. For instance, your order to cash process does not change but your pricing decision does. Identifying the decisions in your applications and processes explicitly and then automating them using business rules allows you to develop a system that is both robust and flexible.

IT systems are notorious for lasting longer than expected. They rapidly evolve from “temporary solutions” to permanent ones. Those who think business rules are overkill (see this whole thread, for instance) often tell me that “this code isn’t going to change” and “it will always be easy for someone to change this code” despite decades of evidence that this is not the case. Instead of assuming it won’t change or that making changes will be easy, companies would do better assuming that they will need to change the logic in their systems more often than they think and that the people making the changes won’t be those who wrote it originally. The ease with which business rules can be changed and re-deployed and the greater clarity of business rules syntax make this work. Assuming that your systems will be permanent, and making sure that critical flex points in the system are easy to change (because they are externalized as rules-based decision services) will ensure that your have permanence with flexibility.

Finally, the use of business rules in this way helps improve business and IT collaboration. Because both technical and business people can read and understand the business rules, there is less confusion and more collaboration. It does not matter if IT still own the rules, if the business people edit the rules themselves or if business analysts take point – rules-based decisions deliver effective IT/business collaboration.

Externalizing your decisions and using business rules to manage them gives you systems that are flexible yet permanent. I wrote a white paper on this topic for SAP recently, Business Rules and Decisioning for Process Experts. Use business rules, focus on decisions and get concrete you can change!

TAGGED:business rulesdecision management
Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Flat editorial illustration: The article is about joining public web signals with internal business metrics so BI teams can inter
Alternative Data in BI: Bringing Public Web Data Into Your Dashboards
Big Data Business Intelligence Exclusive Web Analytics
Flat editorial illustration: A SaaS-editorial scene showing product usage, support patterns, and renewal feedback informing a fle
Using Product Usage Analytics and Support Data to Build a B2B Product Roadmap
Business Intelligence Infographic
From Hiring To Payroll: Managing HR Data Across Business Systems -- AI-generated illustration
From Hiring To Payroll: Managing HR Data Across Business Systems
Big Data Business Intelligence Infographic
Flat editorial illustration: The article is about automating the collection, preparation, and delivery of marketing data across p
From Data to Dashboards: 5 Marketing Reporting Automation Software Picks
Big Data Business Intelligence Exclusive

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Getting the other 90% of analytic adoption to happen
Data MiningExclusivePredictive Analytics

Getting the other 90% of analytic adoption to happen

7 Min Read
Decision Management versus Business Rules
Business IntelligenceBusiness RulesDecision Management

Decision Management versus Business Rules

5 Min Read
Decision Services, Watson and Cognitive Computing
Decision Management

Decision Services, Watson and Cognitive Computing

7 Min Read
Using Data Analytics to Create a Great Employee Gifting Strategy
Analytics

Using Data Analytics to Create a Great Employee Gifting Strategy

9 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

5 Great Tips for Using Data Analytics for Website UX
5 Great Tips for Using Data Analytics for Website UX
Big Data
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?