By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData Collective
  • Analytics
    AnalyticsShow More
    predictive analytics in dropshipping
    Predictive Analytics Helps New Dropshipping Businesses Thrive
    12 Min Read
    data-driven approach in healthcare
    The Importance of Data-Driven Approaches to Improving Healthcare in Rural Areas
    6 Min Read
    analytics for tax compliance
    Analytics Changes the Calculus of Business Tax Compliance
    8 Min Read
    big data analytics in gaming
    The Role of Big Data Analytics in Gaming
    10 Min Read
    analyst,women,looking,at,kpi,data,on,computer,screen
    Promising Benefits of Predictive Analytics in Asset Management
    11 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-23 SmartData Collective. All Rights Reserved.
Reading: Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App
Share
Notification Show More
Latest News
ai digital marketing tools
Top Five AI-Driven Digital Marketing Tools in 2023
Artificial Intelligence
ai-generated content
Is AI-Generated Content a Net Positive for Businesses?
Artificial Intelligence
predictive analytics in dropshipping
Predictive Analytics Helps New Dropshipping Businesses Thrive
Predictive Analytics
cloud data security in 2023
Top Tools for Your Cloud Data Security Stack in 2023
Cloud Computing
become a data scientist
Boosting Your Chances for Landing a Job as a Data Scientist
Jobs
Aa
SmartData Collective
Aa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Uncategorized > Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App
Uncategorized

Marketing Tips: 5 Tips for Social Media – A B2B Marketer’s Killer App

michgoetz
Last updated: 2009/04/22 at 11:16 AM
michgoetz
2 Min Read
SHARE

If you go back to my past discussion on Marketing as the Offensive Tackle, you’ll find that social media is just the answer to filling in where sales is exposed in the customer decision process. While many marketers think or are trying to work social media into a lead management’s strategy, think again. Social media is the key to awareness, credibility, and nurturing. It can also be a valuable tool in your competitive analysis.

Here are 5 tips to consider when implementing or refining your social media strategy.

1. Identify how customers leverage social media in their research, purchasing, and decision process
2. Leverage customer questions and their answers to formulate or refine content strategies
3. Track where competitors are present in social media and the amount of views, comments, and traffic is generated
4. Web 2.0 your Website assets by tagging to thought leadership, solution, and product venues
Measure and compare social media property sourcing to websites and feed adoption


If you go back to my past discussion on Marketing as the Offensive Tackle, you’ll find that social media is just the answer to filling in where sales is exposed in the customer decision process. While many marketers think or are trying to work social media into a lead management’s strategy, think again. Social media is the key to awareness, credibility, and nurturing. It can also be a valuable tool in your competitive analysis.

More Read

big data improves

3 Ways Big Data Improves Leadership Within Companies

IT Is Not Analytics. Here’s Why.
Romney Invokes Analytics in Rebuke of Trump
WEF Davos 2016: Top 100 CEO bloggers
In Memoriam: Robin Fray Carey

Here are 5 tips to consider when implementing or refining your social media strategy.

1. Identify how customers leverage social media in their research, purchasing, and decision process
2. Leverage customer questions and their answers to formulate or refine content strategies
3. Track where competitors are present in social media and the amount of views, comments, and traffic is generated
4. Web 2.0 your Website assets by tagging to thought leadership, solution, and product venues
Measure and compare social media property sourcing to websites and feed adoption
Link to original post

michgoetz April 22, 2009
Share this Article
Facebook Twitter Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

ai digital marketing tools
Top Five AI-Driven Digital Marketing Tools in 2023
Artificial Intelligence
ai-generated content
Is AI-Generated Content a Net Positive for Businesses?
Artificial Intelligence
predictive analytics in dropshipping
Predictive Analytics Helps New Dropshipping Businesses Thrive
Predictive Analytics
cloud data security in 2023
Top Tools for Your Cloud Data Security Stack in 2023
Cloud Computing

Stay Connected

1.2k Followers Like
33.7k Followers Follow
222 Followers Pin

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

[mc4wp_form id=”1616″]

You Might also Like

big data improves
Big DataJobsKnowledge ManagementUncategorized

3 Ways Big Data Improves Leadership Within Companies

6 Min Read
Image
Uncategorized

IT Is Not Analytics. Here’s Why.

7 Min Read

Romney Invokes Analytics in Rebuke of Trump

4 Min Read

WEF Davos 2016: Top 100 CEO bloggers

14 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

ai is improving the safety of cars
From Bolts to Bots: How AI Is Fortifying the Automotive Industry
Artificial Intelligence
AI chatbots
AI Chatbots Can Help Retailers Convert Live Broadcast Viewers into Sales!
Chatbots

Quick Link

  • About
  • Contact
  • Privacy
Follow US

© 2008-23 SmartData Collective. All Rights Reserved.

Removed from reading list

Undo
Go to mobile version
Welcome Back!

Sign in to your account

Lost your password?