Thank you for taking the bold step out of your browser and RSS closets 10 days ago to add a comment on my blog post, Why I’d Like You to De-Lurk.
Responding to numerous requests to gauge the number of commenters vs the number of visitors and display some metrics, I used Google Analytics.
The results are interesting.
- Between January 3 and today, the post saw 308 unique visitors.
- Between January 3 and today, the post saw 35 unique commenters. (The post indicates 44 currently, but that includes responses by me, two repeat commenters, and an assortment of captured Twitter broadcasts.)
- This represents an approximate 9% de-lurking rate, keeping in mind several commenters admit they were first-time readers, forwarded on by others.
The average reader (out of the 308) remained on the web page for 4 minutes and 28 seconds.
Some people visited the page more than once, which explains the higher number of page views.
Out of 363 total page views:
- 242 on Jan 3
- 32 on Jan 4
- 53 on Jan 5
- 12 on Jan 6
- 7 on Jan 7
- 4 on Jan 8
- 5 on Jan 9
- 4 on Jan 10
- 3 on Jan 11
- 1 on Jan 12
Navigation detail:
- 76% arrived at the page directly from an external link
- 23% arrived at the page directly from an internal link
- 71% exited the page and left the blog
- 28% exited the page but clicked onto other internal links
Top 10 entrance sources:
Twitter typically brings more visitors than other social networks, but you can see in this case, StumbleUpon wins.
I’m unsure how to qualify this data, other than wonder if the number of pageviews and comments would have been higher if it was published on a weekday, and not a Saturday.
Thoughts?
Thank you for reading my article. If you enjoyed it, please consider receiving more strategies and tips by feed reader or email. If you use Twitter, I am at @ariherzog.
