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Building A Smart Workplace For Post-Millennials

February 9, 2016 by Anand Srinivasan

In just a handful of years from now, post-millennials (kids born between 2000 and 2025) will start entering the workplace. This is both an opportunity and a challenge for businesses[read more]

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How Big Data is Changing and Influencing Internet Marketing

February 4, 2016 by Ryan Kidman

As we all know loads of consumer data is created every moment through computation. Via social networking databases and GPS tracking not only is the location of individuals who use certain apps provided but also their conduct, perspectives, interest and all around needs are recorded by search engines.[read more]

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Why You Should Be Securing Big Data In The Cloud

January 30, 2016 by Ryan Kidman
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Combining big data and the cloud is the perfect solution for a company's computing needs. A company's data often requires a computing environment which can quickly and effectively grow and flex, automatically accommodating large amounts of data. The cloud computing environment does just that. There is one question which continually arises when discussing cloud computing.[read more]

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How Can I Prove Content Marketing Generates ROI?

January 29, 2016 by Rebecca Honnan

With the help of metric-based performance indicators, it's getting easier than ever before to prove content marketing generates big returns.[read more]

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Protecting Your Data From Attackers Using Top Spy Gear Technology

January 28, 2016 by Ryan Kidman

Data protection is a serious issue in the recent times with various spy gadgets and apps on the way. Technological advancements have made it possible for the attackers to easily track the sensible and vital data like the biz data that can lead to many issues. It is important to understand the spy gear technology that the attackers implement in grabbing your essential data so that you can protect those biz data from being hacked.[read more]

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7 Helpful Tips for Managing Big Data

January 28, 2016 by Abdullahi Muhammed
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Because the industry is fairly new, the way to manage big data hasn’t been spelled out completely. Here are some tips.[read more]

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What Does the Big Data Job Industry Look Like in 2016?

January 26, 2016 by Rick Delgado

With the recession well behind us, hiring trends across all industries are favoring skilled employees. The same—and more—can be said for those who are experts in big data. Data Quality Director, Software Engineer, Platform Software Engineer, Database Engineer, Big Data Platform Engineer, Security Analyst, Management Analysts and Information Systems Developer jobs are all positions that require proficiency in big data. It’s clear that big data will become “bigger” data in the upcoming years.[read more]

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A Guide to Career Success for Aspiring Big Data Analysts

January 25, 2016 by Athanasios Gentimis

For aspiring analysts, big data offers plenty of big opportunities. Here's how to set up for a lifetime of career success in the big data analytics industry.[read more]

3 Powerful Data Presentations That Inspired Genuine Change

January 20, 2016 by Richard Thelwell

They say a picture is worth a thousand words. In our latest blog we look at 3 powerful data presentations that inspired genuine change.[read more]

Long Term Financial Planning with Financial Data Analytics

January 18, 2016 by Sarah Smith

Big data is a statement that covers all information processing and gathering on a macro scale. With so much data flowing, a common thread is needed for actionable insights that are based on inputs. For online businesses, user behavior analytics and marketing are two sources of information, which trigger the need for taking action. Without efficient data optimization, there is poor use of money. It is due to the poor retention and lost conversations. Big data without action and insights becomes numbers without any real purpose. Most international online companies use big data to make improvements on customer, conversion marketing and website designs.[read more]

The State of Complex Data in January 2016 [INFOGRAPHIC]

January 15, 2016 by Eran Levy

This infographic is based on independent research and surveys conducted by Ventana Research and the Aberdeen Group, and supports the notion that we have mentioned here more than once – i.e., that data complexity is on the rise. This is due to the size and number of data sources growing exponentially with each passing year due to technological advancements in data collection, storage and querying technologies, along with increased adoption of business analytics tools.[read more]

NoSQL and the Internet of Things

January 14, 2016 by Jim Scott

Internet of Things technology is a hot topic. You can’t read a tech news site without coming across at least one mention of IoT. But if you’re looking to take advantage of sensors, you will likely have to update your data store to handle the workload. Once you’re set up data-wise, get ready to monitor everything from weather and the environment to overseas factory floors and even fleets of trucks.[read more]

NoSQL Databases: 4 Game-Changing Use Cases

January 13, 2016 by Jim Scott

Sure, you’ve heard about NoSQL, but is it just another technology fad that’s all hype? What can you actually do with a NoSQL database? With the performance and scalability that NoSQL offers, especially MapR-DB, the only limit is your imagination.[read more]

How Manufacturers Can Use Big Data to Acquire New Customers

June 29, 2015 by Larisa Bedgood

For industrial and manufacturing marketers, the integration of data, technology and marketing is producing a wealth of new opportunities to boost revenue streams. However, figuring out which technologies to implement and which data to utilize has challenged more than one B2B marketer.[read more]

Enhance Your CRM Data to Sharpen Your Sales Pitch

April 9, 2015 by Steve Webster

CRM data.

Data is the lifeblood of the modern economy, but the arrangement of that data into information and knowledge is what really helps to make those better, more memorable connections. Research is key. The important point here is that, for the busy sales professional, that information is available in neatly packaged bundles. Somebody else has done it for you, so that you can make more calls and enter validated, more accurate, more complete contact information into your CRM.[read more]