Operational Analytics Adds Up

July 12, 2011

Sometimes people talk about the value of data mining or predictive analytic modeling coming from “aha moments”, where the analytics deliver some piece of dramatic insight that enables a company to see some fantastic new market opportunity or fundamentally change the way it does something. This is only a small part of the story.

The companies I work with or know of get tremendous value from analytics by applying analytics to improving operational decisions. They use analytics: