We use cookies, including third-party cookies from Google to serve personalized ads through AdSense, to operate this site and understand how it is used. By continuing to browse, you accept this use. See our Privacy Policy and Terms of Use for details, including how to opt out of personalized advertising.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    Flat editorial illustration: The article connects AI and marketing analytics with managerial judgment grounded in consumer behavi
    How an Online MBA in Marketing Connects AI and Data Analytics
    11 Min Read
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers -- AI-generated illustration
    What Kind of Problem-Solving Distinguishes Data Analysts From Software Engineers
    7 Min Read
    chatgpt image jul 21, 2026, 04 34 30 pm
    4 Core Benefits of Predictive Maintenance after Vibration Analysis
    10 Min Read
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results -- AI-generated illustration
    How Does Data Mining Boost Customer Satisfaction in Logistics? Harnessing Analytics for Results
    11 Min Read
    chatgpt image jul 13, 2026, 04 23 45 pm
    How Data Analytics Helps Companies Improve User Engagement
    19 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: Mr. Jassy, Tear Down This Wall! – a Letter to Amazon’s Web Services
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > IT > Cloud Computing > Mr. Jassy, Tear Down This Wall! – a Letter to Amazon’s Web Services
Cloud ComputingCommentaryData Warehousing

Mr. Jassy, Tear Down This Wall! – a Letter to Amazon’s Web Services

RomanStanek
RomanStanek
4 Min Read
Mr. Jassy, Tear Down This Wall! - a Letter to Amazon's Web Services
Photo by Anelka on Pixabay (https://pixabay.com/photos/teapot-tea-tea-service-service-can-699509/)
SHARE

Andrew Jassy
SVP, Amazon Web Services

Hi Andy,

I am not going to ask you how are you doing. For everyone in the Amazon Web Services eco-system, the last 24 hours have been brutal. But I’d like to share my perspective with you, and offer a couple of suggestions:

I believe that in the long run this will be a positive day for the cloud computing movement. Naysayers seeking evidence to avoid the cloud have new ammunition, those hyping the cloud are experiencing its limitations, and the leading cloud provider, your company, is learning from the major outage the importance of being humble and cooperative.

More Read

Revenue, Supply & Demand: Effects of the 2011 Hard Drive Shortage
Revenue, Supply & Demand: Effects of the 2011 Hard Drive Shortage
How Your Business Can Benefit from Cloud-Based POS System
The Social Media Evolution is an incredible opportunity: but needs business management’s understanding of why and how!
Cruise Ship Captains and Normal Accidents
The Need for ERP Systems Integration and How EPM Software Can Help

I also believe that the way AWS behaves needs to change. You built the leading infrastructure-as-a-service provider with a level of secrecy typical of a stealth startup or a dominant enterprise software platform vendor. It works for Apple – they deliver a complete integrated value chain. But it is not your position in the cloud ecosystem. Today’s outage shows that secrecy doesn’t and won’t work for an IaaS provider. Compete on scale and enterprise readiness, and part of readiness is being open about your internal architectures, technologies and processes.

Our dev-ops people can’t read from the tea-leaves how to organize our systems for performance, scalability and most importantly disaster recovery. The difference between “reasonable” SLAs and “five-9s” is the difference between improvisation and the complete alignment of our respective operational processes. My ops people were ready at 1:00 am PT to start our own disaster recovery, but status updates completely failed to indicate the severity of the situation. We relied on AWS to fix the problem. Had we had more information, we would have made a different choice.

This brings me to my last point: communication. Your customers need a fundamentally different level of information about your platform. There are some very popular web sites that try to re-engineer the way AWS operates. These secondary sources – based on reverse engineering and conjecture – provide a higher level of communication than we get directly from the AWS pages. We live in the Twitter, Facebook, Wikipedia and Wikileaks days! There should not be communication walls between IaaS, PaaS, SaaS and customer layers of the cloud infrastructure.

Tear that wall of secrecy down, Mr. Jasse. Tear it down!

Respectfully,

Roman Stanek
CEO and Founder, GoodData (2009 AWS Startup Challenge winner)
@romanstanek
roman@gooddata.com

P.S. I am publishing this letter on my blog. It’s part of open communication between our companies.

Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

Flat editorial illustration: The article connects AI and marketing analytics with managerial judgment grounded in consumer behavi
How an Online MBA in Marketing Connects AI and Data Analytics
Analytics Artificial Intelligence Big Data Exclusive
Flat editorial illustration: The article connects commercial drone capture with integrated software workflows that organize and r
Drone Technology as a Business Investment: Calculating ROI, Costs, and Long-Term Value
Business Intelligence Marketing Software
Flat editorial illustration: The article connects weekly technician productivity and related shop metrics to timely scheduling an
Workforce Analytics for Auto Repair Shops: Reading Technician Productivity Weekly
Business Intelligence Exclusive
Flat editorial illustration: A business-editorial depiction of two account-growth routes: data-guided targeted advertising and cr
Targeted Ads and Cross-Promotion: Using Audience Segments and Platform Statistics to Grow
Exclusive Social Data

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

Big Data Insights Through Predictive Analytics, Open Standards and Cloud Computing
AnalyticsCloud ComputingPredictive Analytics

Big Data Insights Through Predictive Analytics, Open Standards and Cloud Computing

5 Min Read
Top Five Benefits of a Data Warehouse
AnalyticsBusiness IntelligenceData QualityData Warehousing

Top Five Benefits of a Data Warehouse

3 Min Read
A Day Late and Big Data Architecture Short
AnalyticsCommentaryExclusiveITOpen Source

A Day Late and Big Data Architecture Short

5 Min Read
The Datafication of People and Stuff and Things
Big DataBusiness IntelligenceData MiningData WarehousingHadoopSocial DataUnstructured DataWorkforce Data

The Datafication of People and Stuff and Things

5 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

How To Get An Award Winning Giveaway Bot
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence for eCommerce: A Closer Look
Artificial Intelligence

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-26 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?