How Do You Define Social Media Analytics?

May 9, 2011

Don Springer, our CEO, is going to be attending the Text Analytics Summit next week.  We’re excited to be included in such a great event.  To help with the build up to the event, we recorded a podcast with @sethgrimes and one of the questions Don was asked was to provide a 30-second definition of social media analytics.  I tried to copy down the exchange because I thought it might be a good one, and so here it is:(more…)