Cookies help us display personalized product recommendations and ensure you have great shopping experience.

By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
SmartData CollectiveSmartData Collective
  • Analytics
    AnalyticsShow More
    business using business intelligence
    How to Use a Competitive Intelligence Dashboard to Turn Market Data Into Smarter Marketing Decisions 
    9 Min Read
    unusual trading activity
    Signal Or Noise? A Decision Tree For Evaluating Unusual Trading Activity
    3 Min Read
    software developer using ai
    How Data Analytics Helps Developers Deliver Better Tech Services
    8 Min Read
    ai for stock trading
    Can Data Analytics Help Investors Outperform Warren Buffett
    9 Min Read
    media monitoring
    Signals In The Noise: Using Media Monitoring To Manage Negative Publicity
    5 Min Read
  • Big Data
  • BI
  • Exclusive
  • IT
  • Marketing
  • Software
Search
© 2008-25 SmartData Collective. All Rights Reserved.
Reading: First Take: HP Acquires Autonomy
Share
Notification
Font ResizerAa
SmartData CollectiveSmartData Collective
Font ResizerAa
Search
  • About
  • Help
  • Privacy
Follow US
© 2008-23 SmartData Collective. All Rights Reserved.
SmartData Collective > Business Intelligence > CRM > First Take: HP Acquires Autonomy
CRM

First Take: HP Acquires Autonomy

EstebanKolsky
EstebanKolsky
3 Min Read
SHARE

On August 18th, 2011 HP announced some changes to their business – including the acquisition of Autonomy.

I was curious as to how this could affect the CRM and Customer Service markets, where a number of vendors have deals with either Autonomy or Verity to OEM their search engine.  I asked the questions, had the conversations, and concluded that there is no short-term or mid-term effect for CRM and Customer Service, as Autonomy will continue as an independent entity.

On August 18th, 2011 HP announced some changes to their business – including the acquisition of Autonomy.

More Read

If Only LinkedIn Was Publicly Traded
Sandy Kemsley gives us a glimpse of what happened to Fuego
What makes “CRM” social?
Quora – What it Is and How to Use it
ABBA: Take a Chance on Me … Choose Performance Management in an Ailing Economy

I was curious as to how this could affect the CRM and Customer Service markets, where a number of vendors have deals with either Autonomy or Verity to OEM their search engine.  I asked the questions, had the conversations, and concluded that there is no short-term or mid-term effect for CRM and Customer Service, as Autonomy will continue as an independent entity.

However, there is a far more interesting play here where HP provides Autonomy resources (mostly money, but also market presence and relationships as well as a consulting arm) and Autonomy can begin to leverage their many acquisitions and technologies into addressing the need for new knowledge paradigms (which I introduced when discussing the Oracle-Inquira deal).

I have prepared an event note for thinkJar customers and few others that discusses these points in more detail.  Please contact me if you have not received it or would like to talk more about this deal and the market realities.

Further Reading

Dennis Howlett wrote a very good analysis

Phil Fersht from Horses for Source has a very good take on their plans

Colleen Taylor at Giga Om had an interesting analysis as well

Dave Kellogg covered the early rumors quite well

Reuters had an interesting take on the data dilemma and its solution

 Note: This analysis represents my opinions of the market; it does not contain factual data other that which was already made public and no confidential information is revealed in it.  For more details or to discuss any of these statements in depth, please contact me.


Share This Article
Facebook Pinterest LinkedIn
Share

Follow us on Facebook

Latest News

business using business intelligence
How to Use a Competitive Intelligence Dashboard to Turn Market Data Into Smarter Marketing Decisions 
Analytics Big Data Exclusive Marketing
fda14abd c869 4da5 943c c036ad8efc2e
How Data-Driven Journalists Are Using API News Apps to Improve Reporting
Big Data Exclusive News
0622cae5 f7d7 4f74 84b5 eabd1a823dca
How Data-Driven Grocery Recommendations Help Shoppers Eat Better With Less Effort
Big Data Exclusive
business recovering from data loss
How Data-Driven Businesses Protect MySQL Databases from Shutdown
Big Data Exclusive

Stay Connected

1.2KFollowersLike
33.7KFollowersFollow
222FollowersPin

You Might also Like

7 Steps to a Smooth CRM Implementation

7 Min Read

Thomas Jefferson on Newspaper Delivery

4 Min Read

How Customer Engagement will determine winning brands in Social Era

5 Min Read

Wielding Analytics to Conquer the Customer Experience Battle

4 Min Read

SmartData Collective is one of the largest & trusted community covering technical content about Big Data, BI, Cloud, Analytics, Artificial Intelligence, IoT & more.

AI and chatbots
Chatbots and SEO: How Can Chatbots Improve Your SEO Ranking?
Artificial Intelligence Chatbots Exclusive
giveaway chatbots
How To Get An Award Winning Giveaway Bot
Big Data Chatbots Exclusive

Quick Link

  • About
  • Contact
  • Privacy
Follow US
© 2008-25 SmartData Collective. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?